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Workstep
Hire & retain your industrial hourly workforce | WorkStep
About Workstep
WorkStep is a startup that specializes in employee engagement solutions, specifically tailored for frontline workers. The company operates in the human resources (HR) technology market, providing tools that help organizations reduce employee turnover, increase productivity, and enhance overall workforce engagement.
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WorkStep serves a diverse range of clients, primarily focusing on businesses that employ a large number of hourly workers. These clients span various industries, including manufacturing, logistics, and retail. The platform is designed to bring HR and Operations teams together, enabling them to gather real-time feedback from employees at critical moments in their employment journey. This feedback is captured through expert-backed surveys, which are crafted to ask the right questions at the right time, providing actionable insights for business leaders.
The business model of WorkStep revolves around a subscription-based service. Companies pay for access to the platform, which includes continuous listening tools, workforce engagement tracking, and metrics to identify high-performing leaders and teams. By leveraging these tools, businesses can make informed decisions that drive better outcomes, such as reduced turnover and increased productivity.
WorkStep makes money through these subscription fees, which are likely tiered based on the size of the organization and the specific features they need. Additionally, the platform offers a talent network for job seekers, matching them with companies that are actively hiring for their skillset. This feature not only helps job seekers find better opportunities but also ensures that employers have access to a pool of qualified candidates.
In terms of data security, WorkStep employs robust measures to protect user data. This includes encryption protocols for data in transit and at rest, as well as comprehensive control over security policies through Single Sign-On (SSO), Role-Based Access Control (RBAC), and SCIM user provisioning. The platform also ensures high availability and minimal downtime through advanced backup and recovery configurations.
At a glance
- Status
- Acquired
- Founded
- 2017
- Headquarters
- San Francisco, United States
- Employees
- 45
- Open positions
- None listed
- Dealroom signal
- 63.0/100
- Industry
- Jobs Recruitment, Enterprise Software
- Sector
- Other B2B Software
- Business model
- SaaS
- Client focus
- b2b
- Investment activity
- 1 company, latest Apr 2025
- Capital deployed
- —
- Preferred round
- ACQUISITION
Latest news
Press, funding announcements and product moves mentioning Workstep.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Apr 2026 | $0 | — | Learning Pool | ↗ |
| SERIES B✓Equity / VC | Jan 2022 | $25M | $100M | FirstMark · Engage Ventures · Social Capital · Quiet Capital | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Workstep is 63K monthly website visits, down 7.4% over the last three months. Workstep's team declined 21.1% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed4 investors entered at this stage
Jonathan Swanson
Quiet Capital
FirstMark
Prologis
Series A4 investors entered at this stage
NewRoad Capital Partners
Engage Ventures
Social Capital
Latitude Ventures
Other known investors2 additional known investors
Learning Pool
Tech Square Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Workstep on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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