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Workpop

Telecom · Santa Monica, United States · Founded 2014

Seamless hiring platform for small and medium businesses. MoreLess

Workpop, Inc. operated as a platform focused on improving the hiring process, particularly for hourly and service industry jobs. Founded in 2014 by Chris Ovitz and Reed Shaffner, the company was established to address the lack of effective recruitment technology for non-corporate roles, a gap the founders identified from their experiences at companies like Scopely and Zynga.

The company's core offering was an Applicant Hiring System designed to enhance the candidate experience. Unlike traditional applicant tracking systems that focused on screening, Workpop's platform was built to be an engaging tool for both job seekers and employers. It provided a web and mobile solution where candidates could create detailed profiles, supplement resumes with video introductions, and receive data-driven feedback on their applications. For employers, the platform automated sourcing, streamlined communication, and offered features like legally binding digital offer letters and a paperless onboarding system. The business primarily served sectors such as retail, restaurants, and hospitality, with clients including Jersey Mike's Subs, Sweetgreen, and The Peninsula Hotels.

Workpop secured $7.9 million in a Series A funding round in August 2014, following an initial seed investment, with Trinity Ventures leading the round. In September 2018, Cornerstone OnDemand, a cloud-based talent management software company, acquired Workpop. The acquisition was a strategic move for Cornerstone to bolster its recruiting suite, particularly for frontline and entry-level positions. The Workpop team and technology were integrated to help create a new product called Cornerstone Frontline. Following the acquisition, the Workpop job site announced it would shut down on December 31, 2020.

Keywords: Workpop, applicant hiring system, hourly jobs marketplace, recruitment technology, candidate experience, service industry hiring, online job platform, Reed Shaffner, Chris Ovitz, Cornerstone OnDemand acquisition, frontline employee recruiting, applicant tracking, digital onboarding, video introductions, hiring analytics, job application feedback, retail hiring, hospitality recruitment, restaurant jobs

Talent graph

Workpop's talent

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Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

19 investors on Workpop's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 19 investors entered at this stage
Trinity Ventures
Ironfire Capital
BoxGroup
Jim Pallotta
GoodRx
SV Angel
Dave Morin
Joe Lonsdale
Cornerstone OnDemand
Biz Stone
Obvious Ventures
Slow Ventures
Aaron Levie
Lee Linden
Little Labs
Dennis Phelps
Plus Capital
Thrive Capital
CoCoon Ignite Ventures

Global footprint

Where Workpop has talent and traffic

Workforce by country
🇺🇸 United States · Santa Monica HQ
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Market sentiment

What the market is saying about Workpop

An AI-synthesized read of the highest-engagement posts about Workpop on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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