WorkMotion

WorkMotion provides a global HR platform that enables companies to hire and manage employees internationally. Founded in 2020 by Carsten Lebtig, Felix Steffens, and Karim Zaghloul, the Berlin-based company was established during the first lockdown to address the challenges and opportunities of the growing remote workforce. Lebtig, a former McKinsey associate and Uber general manager, along with his co-founders, identified a major pain point for European businesses: the difficulty of navigating compliance in the European market and the shortage of skilled workers.

The company's core offering is its Global Talent OS, an integrated software solution that simplifies global employment for HR teams. This platform allows businesses to onboard talent in over 160 countries without the need to establish a local legal entity, a process that can be time-consuming and costly. WorkMotion acts as the Employer of Record (EOR), handling the legal and administrative complexities of international employment. This includes generating locally compliant employment contracts, managing multi-currency payroll, handling tax registrations, and administering benefits. The platform is designed with a focus on European compliance issues and offers features like a net salary calculator and instant contract creation.

WorkMotion's business model caters primarily to small and mid-sized companies, as well as technology firms and startups looking to expand their global footprint. The company offers services such as "WorkGlobal," its main EOR solution, and "WorkDirect," which helps companies register as foreign employers to hire directly while WorkMotion manages payroll and compliance. This allows businesses to test new markets, accelerate hiring, and maintain operational agility. Since its inception, WorkMotion has seen rapid growth, raising $24 million in a Series A round in 2021 and an additional $50 million in a Series B round in 2022, led by Canaan Partners. This funding has been directed towards enhancing the automation capabilities of its platform and expanding its service offerings.

Keywords: global employment platform, Employer of Record, EOR, international hiring, remote work compliance, global payroll, HR technology, talent management, cross-border employment, workforce management, onboarding automation, compliant contracts, multi-currency payroll, benefits administration, foreign employer registration, Carsten Lebtig, Felix Steffens, Karim Zaghloul, HR compliance, remote-first teams, global talent acquisition, international expansion, employee onboarding, SaaS, HR software