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Workframe

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The workflow optimization platform for commercial real estate professionals

New York City, United StatesFounded 2016Real Estate
Valuation $0–100M Latest valuation · 2018
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Workframe and the history behind them.

About Workframe

Workframe operates as a workflow automation and collaboration platform specifically engineered for the complexities of the commercial real estate (CRE) industry. The company was established in 2016 by a team of experienced entrepreneurs: Robert Moore (CEO), Kevin Ryan (Chairman), Andy Parsons (CTO), and Matthew Smith (CPO). The founders, veterans of the New York City tech scene, were inspired by their own frustrations with the process of building out and managing office spaces for their previous ventures.

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The firm's core offering is a web-based, AI-first software-as-a-service (SaaS) platform that provides a centralized system for managing the entire lifecycle of CRE projects. It caters to a diverse client base that includes large corporate tenants, landlords, brokers, and various service providers like architects and project managers. The platform is designed to enhance visibility, streamline communication, and manage a high volume of concurrent projects, even for geographically dispersed teams. Key features include tools for portfolio management, market research, transaction collaboration, AI-powered lease abstraction, and workplace analytics. For instance, the "Smart Drawing" technology allows teams to have conversations and manage tasks directly on a property's layout. This integrated approach helps accelerate project timelines, from site selection to move-in, by centralizing document management, approvals, and task tracking.

The business model is centered on providing this comprehensive software solution to organizations with large real estate portfolios, enabling them to optimize workflows and leverage data for better decision-making. In May 2018, Workframe secured a significant $9.5 million in a Series B funding round led by the commercial real estate services giant Newmark Knight Frank, with participation from other investors including Venrock. This partnership evolved into a strategic acquisition in October 2019, when Newmark Group, Inc. officially acquired Workframe. The acquisition was a strategic move for Newmark to bolster its client-facing technology platforms and integrate the workflow solution across its service lines, including leasing, capital markets, and property management.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2016
Headquarters
New York City, United States
Employees
1
Open positions
None listed
Dealroom signal
60.2/100
Industry
Real Estate
Sub-industry
Real Estate Software
Sector
Real Estate, SaaS, Commercial Real Estate, Platform, Automated Technology
Client focus
b2b

Latest news

Press, funding announcements and product moves mentioning Workframe.

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Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONExit Oct 2019 $0 Newmark Group
SERIES BEquity / VC May 2018 $9.5M $38M MetaProp · Venrock · Newmark Group
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Growth signals

Workframe website traffic

Latest recorded traffic for Workframe is 250 monthly website visits, down 94% over the last three months. Workframe's team grew 0% over the past year.

Latest monthly visits250 3-month web change-94% 1-year team growth0%
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Similar companies

Closest operating peers by Dealroom taxonomy

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Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · New York City HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Workframe on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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