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Wilde Brands
Natural foods cpg that produces chicken chips, the first ever meat-based snack chip chicken chips launched in july 2018
About Wilde Brands
Wilde Brands operates in the healthy snack food market, specializing in producing crispy protein chips made from real ingredients such as chicken breast, egg whites, and bone broth. These snacks are designed to cater to health-conscious consumers who seek high-protein, low-carb alternatives to traditional potato chips. The company primarily serves individual consumers through its online e-commerce platform, where customers can purchase a variety of flavors including Himalayan Pink Salt, Sea Salt Vinegar, and Chicken and Waffles. Wilde Brands generates revenue by selling these protein chips directly to consumers via their website. The business model focuses on providing high-quality, nutritious snacks that meet the dietary needs of fitness enthusiasts, athletes, and anyone looking to maintain a healthy lifestyle. The company ensures customer satisfaction by offering refunds or replacements on a case-by-case basis for any issues with their perishable products.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| DEBT✓Debt | Feb 2026 | $22M | — | Midcap Financial | ↗ |
| SERIES A✓Equity / VC | Apr 2024 | $20M | $80M | The Family Fund · Grey Space Group · KarpReilly | ↗ |
Growth signals
Latest recorded traffic for Wilde Brands is 61K monthly website visits, up 103.3% over the last three months. Wilde Brands's team grew 14.3% over the past year.
Open positions
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
The Family Fund
Grey Space Group- KAKarpReilly
Series B and later1 investor entered at this stage
Midcap Financial
Other known investors2 additional known investors
Echo Capital
Finn Capital Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Wilde Brands on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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