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Welli

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Digital lending platform for financing medical procedures

Bogotá, ColombiaFounded 2022Fintech
Valuation $100–500M Latest valuation · 2025
Total funding $10–50M Disclosed equity funding
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About Welli

Welli is a Colombian fintech company that provides a digital lending platform for financing medical procedures not typically covered by standard health insurance. Founded in late 2022 by Felipe Gomez and Felipe Jaramillo, the company aims to improve access to quality healthcare by offering accessible and convenient financing solutions directly at the point of care. Gomez, the CEO, previously served as the Country Manager for Afiniti in Colombia and holds an MBA from Harvard. Jaramillo, the COO, was the Head of Seller Management at Shopee and has an MBA from NYU Stern.

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The company's business model centers on providing loans to patients for a variety of treatments, including plastic surgery, fertility, veterinary, and dental procedures. Welli's platform allows for loan pre-approval in minutes within the clinic, streamlining the process for both patients and healthcare providers. Funds are disbursed directly to the medical practice, which mitigates credit risk and eliminates payment delays for the clinics. This model has led to partner clinics reporting up to a 40% increase in procedures performed. Welli generates revenue through the interest and fees associated with the loans it provides. The company has financed over $12 million in treatments across a network of more than 1,500 clinics and professionals in Colombia.

In June 2025, Welli announced it had raised $25 million in a Series A funding round, bringing its total funding to over $25 million. This capital is earmarked for expansion into other Latin American markets, extending loan terms, and launching a new savings product to help patients plan for future medical expenses. The company has already processed loans in over 60 municipalities in Colombia, with loan amounts ranging from $300,000 to $25 million Colombian pesos.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
Bogotá, Colombia
Open positions
3
Dealroom signal
50.7/100
Industry
Fintech
Sector
Fintech

Latest news

Press, funding announcements and product moves mentioning Welli.

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Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AEquity / VC Jul 2025 $25M $100M Crestone Venture Capital · Costanoa Ventures · ANIMO Ventures
EARLY VCEquity / VC Jun 2025 $0 Undisclosed
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Growth signals

Welli website traffic

Latest recorded traffic for Welli is 39K monthly website visits, up 62.5% over the last three months.

Latest monthly visits39K 3-month web change+62.5%
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Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • ANIMO Ventures

Series A2 investors entered at this stage

Team profiled 2 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇨🇴 Colombia · Bogotá HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Welli on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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