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We are testers

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A market research and customer knowledge platform

Bilbao, SpainFounded 2015Marketing
Valuation <$5M Last recorded · 2018
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $0–10M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for We are testers and the history behind them.

About We are testers

We Are Testers, founded in 2016, provides a versatile market and UX research platform designed to centralize data-driven decision-making for businesses. The company operates a hybrid model, combining a self-service technology platform with the support of expert researchers, catering to a diverse client base that includes marketing teams, UX researchers, product developers, and C-suite executives. Its clientele features prominent names such as L'Oréal, BBVA, Telefónica, and Cabify.

The firm's core offering is an integrated platform that supports quantitative studies, qualitative research, online communities, and UX testing, eliminating the need for multiple research partners. Businesses can build complex surveys, access a proprietary consumer panel of over 120,000 individuals in Spain, and tap into a global network of 290 million consumers across 130 countries. The platform includes features for advanced data analysis, real-time fieldwork monitoring, and has incorporated AI to automate analysis processes. This allows clients to conduct various research types, such as concept testing, usability studies, brand research, and ad testing, to inform their strategies.

Revenue is generated by providing businesses with access to this comprehensive research toolkit and community. On the other side of the market, the company engages a community of freelance testers who participate in paid surveys and QA missions. These testers, or 'Watters,' earn rewards by sharing their opinions and testing websites and apps, providing the qualitative and quantitative data that fuels the platform's insights.

Since its inception, We Are Testers has achieved several key milestones. Following its launch of quantitative studies in 2017, the company secured a €460,000 investment round in 2018. By 2019, its consumer panel reached 100,000 members, and it surpassed 100 clients in 2020. The firm has consistently expanded its service offerings, launching UX research solutions in 2021 and expanding into Portugal in 2023.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
Bilbao, Spain
Employees
25
Open positions
None listed
Dealroom signal
80.8/100
Industry
Marketing
Sub-industry
Marketing Analytics
Sector
Marketing, Market Intelligence, SaaS, Research, Platform, Industry 4.0
Business model
SaaS
Client focus
b2b

Funding history

10 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
GRANT✓Other financing Jun 2023 $41K — Provincial Council of Bizkaia —
SUPPORT PROGRAM✓Other financing Jan 2023 $0 — BEAZ —
Showing the latest 2 of 10 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

We are testers website traffic

Latest recorded traffic for We are testers is 110K monthly website visits, down 8.3% over the last three months. We are testers's team grew 4.2% over the past year.

Latest monthly visits110K 3-month web change-8.3% 1-year team growth+4.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

CompanyHeadquartersStatusEmployeesTotal fundingValuation
1World OnlineThe company’s platform enables users to create polls, quizzes, surveys, or trivia to drive revenue and increase reader engagement Redwood City, United States Operational 41 $17M $18M
AlgopixAlgopix provides a market analysis platform designed to help eCommerce sellers make faster and more educated business decisions around product sourcing and sales channels Palo Alto, United States Operational
UnomyEnrich your leads with valuable business information and track companies Tel Aviv-Yafo, Israel Acquired
Gauge InsightsMarket research platform that allows companies to communicate and quickly gather feedback on their ideas and designs Atlanta, United States Operational
Checker Software SystemsChecker provides a cloud-based SaaS platform for the market research industry, allowing clients to execute marketing research activities such as mystery shopping, phone surveys (CSI, CATI), online and internet surveys (kiosk surveys, QR barcode surve Ramat Hasharon, Israel Operational
Verto AnalyticsAudience measurement solution for monitoring today’s consumer behaviour on every device, app and platform they use Glendale, United States Acquired
CraftData and insights into dynamic sectors, companies and open positions San Francisco, United States Operational
RadiusProvides data and insight of small and medium-sized companies San Francisco, United States Acquired
Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

  • Provincial Council of Bizkaia
  • Basque Government
  • Telefonica

Other known investors3 additional known investors

  • BEAZ
  • BIC Bizkaia Ezkerraldea
  • Telefónica Innovation Ventures
Team profiled 3 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇪🇸 Spain88.2%
🇩🇪 Germany5.9%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about We are testers on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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