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Wagmo

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Wagmo offers wellness and insurance plans for pets

New York City, United StatesFounded 2018Fintech
Valuation $50–100M Last recorded · 2023
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Wagmo and the history behind them.

About Wagmo

Wagmo, accessible via wagmo.io, is a startup specializing in pet insurance and wellness plans tailored for cats and dogs. The company operates in the pet care market, which has seen significant growth as pet ownership rises and pet owners increasingly seek comprehensive care solutions for their animals. Wagmo's primary clients are pet owners who want to ensure their pets receive both preventive and emergency care without incurring prohibitive costs.

Wagmo offers two main products: wellness plans and insurance plans. The wellness plans focus on preventive care, providing reimbursements for routine expenses such as annual vet visits, grooming, and 24/7 telemedicine support. These plans offer over $1,100 in annual reimbursements, making everyday pet care more affordable. On the other hand, Wagmo's insurance plans act as a financial safety net for unexpected incidents like accidents, illnesses, and injuries. These plans can cover up to 100% of costs in select states after the deductible is met.

The business model of Wagmo is straightforward. It operates as a licensed insurance agency, earning revenue through the premiums paid by customers for the insurance policies it sells. The actual insurance coverage is underwritten by the National Specialty Insurance Company, while Wagmo handles the sales and customer service aspects. This model allows Wagmo to focus on providing excellent customer service and tailored insurance solutions without bearing the full risk of underwriting.

Wagmo differentiates itself from typical pet insurance companies by offering comprehensive coverage that includes both preventive and emergency care, ensuring that pet owners can manage both expected and unexpected expenses. The company also engages in partnerships and affiliate programs to expand its reach and attract unique partners who can help promote its services.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
New York City, United States
Employees
61
Open positions
1
Dealroom signal
82.7/100
Industry
Fintech, Wellness Beauty
Sub-industry
Insurance
Sector
Fintech, PandC Insurance, MGA, Pets
Client focus
b2c

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC Jul 2026 $0 — Curql Collective ↗
EARLY VC✓Equity / VC Jan 2024 $0 — Erie Strategic Ventures ↗
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Wagmo website traffic

Latest recorded traffic for Wagmo is 61K monthly website visits, down 20.8% over the last three months. Wagmo's team grew 27.1% over the past year.

Latest monthly visits61K 3-month web change-20.8% 1-year team growth+27.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

25 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

  • Vestigo Ventures
  • Harlem Capital Partners
  • Female Founders Fund
  • Clover Health
  • Flatiron Health
  • Clocktower Technology Ventures

Series A8 investors entered at this stage

  • Revolution
  • Jeffrey Katzenberg
  • David Ronick
  • Jim Grube
  • Marilyn Hirsch
  • Michael Akkerman
  • Erie Strategic Ventures
  • Curql Collective

Other known investors11 additional known investors

  • MassChallenge
  • David Olk
  • Everywhere Ventures
  • FJ Labs
  • Junction Venture Partners
  • K50 Ventures
  • Riyadh Techstars Accelerator
  • Techstars
  • Temerity Capital Partners
  • The Fund
  • Touchdown Ventures
Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States98.1%
🇬🇧 United Kingdom1.9%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Wagmo on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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