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ViralNation
Influencer Talent & Marketing Agency | Viral Nation – The premier influencer marketing agency
About ViralNation
Viral Nation is a leading influencer and social media marketing agency that operates in the digital advertising market. The company's primary service is integrating various marketing strategies, including influencer marketing, paid performance, owned social, and creative and content services. These strategies are designed to help brands become more social media-oriented and drive measurable social commerce.
Viral Nation serves a diverse range of clients, including aspiring creators, established influencers, and celebrity creators. The company positions itself as a business partner, helping clients to maximize the value of social media and influencer marketing opportunities.
The company's business model is based on using innovative and proprietary technologies, including machine learning and artificial intelligence (AI). These technologies enable brands to safely and predictably transition into a social-first organization.
Viral Nation also offers paid and performance media services. In the face of constant changes in social media algorithms and platform modifications, the company combines paid and organic marketing efforts for maximum impact. It fine-tunes campaigns for tangible results and revenue, using creativity to boost return on investment (ROI) in a crowded digital landscape.
In terms of revenue generation, Viral Nation makes money by providing these services to its clients, helping them to increase their return on ad spend (ROAS) and reduce their customer acquisition cost (CAC).
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2011
- Headquarters
- Chicago, United States
- Employees
- 524
- Open positions
- 17
- Dealroom signal
- 88.9/100
- Industry
- Marketing
- Sector
- Marketing, Content, Rumoured $1B
- Client focus
- b2b
- Investment activity
- 2 companies, latest Oct 2022
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCOther financing | Apr 2022 | $183M | $733M | Maverix Private Equity · Eldridge | ↗ |
Growth signals
Latest recorded traffic for ViralNation is 95K monthly website visits, up 120.9% over the last three months. ViralNation's team grew 16.4% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Eight Seven MediaNew York City, United StatesAn award-winning digital media company that provides content production and distribution for athletes and brands
→
MediaKitsScottsdale, United StatesA tool for creators to easily showcase real-time data and analytics in customizable media kits, empowering them to control their data and land brand deals
→
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later2 investors entered at this stage
Eldridge
Maverix Private Equity
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about ViralNation on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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