Videoplaza

Videoplaza's business model centered on providing this technology as a service to a client base that grew to include major broadcasters and media companies throughout Europe and the Asia-Pacific region. The platform was device-agnostic, supporting advertising delivery on services like Flash, Silverlight, HTML5, iOS, Android, and various smart TVs, which became crucial as video consumption shifted to non-PC devices. The company's growth was fueled by approximately $17.6 million in funding over several rounds from investors including Creandum, Northzone, Qualcomm Ventures, and Innovacom.

In October 2014, Videoplaza was acquired by Ooyala, a US-based online video platform provider, which was itself a subsidiary of the Australian telecom giant Telstra. The acquisition was a strategic move by Ooyala to integrate Videoplaza's robust ad-serving and monetization capabilities into its own suite of video content management and analytics tools. Following the acquisition, Videoplaza's founder and CEO, Sorosh Tavakoli, took charge of Ooyala's video advertising business line. The journey of the technology continued through further corporate changes; Ooyala's ad tech division, the former Videoplaza, was later acquired by INVIDI Technologies in December 2018. Subsequently, Ooyala's online video platform business was sold to Brightcove in 2019, which eventually led to the shutdown of the Ooyala OVP.