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Power Law company profile

Viant

Marketing · Irvine, United States · Founded 1999 Unicorn

Digital advertising technology company that provides AI-powered programmatic advertising solutions for marketers and advertisers

Valuation
$29M
Market cap · May/2026
Revenue
$344M
Latest reported FY
EBITDA
$31M
Latest reported FY

Investors

4 investors on Viant's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 3 investors entered at this stage
Enterprise Partners
Kennet Partners
Shepherd Ventures
Series B+ 1 investor entered at this stage
Francisco Partners

Global footprint

Where Viant has talent and traffic

AI talent share
2.3% of workforce is AI talent
(10 of 430 staff)
Core AI51.16%
Other AI51.16%
Non-AI workforce42097.67%
Workforce by country
8 countries with
team presence
🇺🇸 United States98.1%
🇳🇬 Nigeria0.4%
🇬🇧 United Kingdom0.4%
🇵🇹 Portugal0.4%
🇲🇦 Morocco0.4%
Top 5 of 8 shown
Web traffic by country
43K monthly visits
across markets
🇺🇸 United States47%
🇳🇬 Nigeria7%
🇬🇧 United Kingdom5.8%
🇪🇹 Ethiopia5.3%
🇮🇳 India4.2%
Top 5 markets shown

Patent intelligence

$11M patent portfolio · 30 active families

Estimated portfolio value
$11M
39.3% of market cap · 38.8× smaller than top peer Roku ($442M)
30 active patent families
Where Viant innovates Computer programData scienceWorld Wide WebData miningMedia content

Where Viant concentrates vs peers

Each axis is a top-10 topic across Viant and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Capital deployed

Viant's 8 investments and acquisitions.

Every disclosed deal where Viant appeared as a backer or acquirer, 2008–2026. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

8 deals across Viant's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        01 · Deployment strategy vs peers

        Where Viant deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        02 · Portfolio market map

        Viant's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        8 of 8 deals

        Market sentiment

        What the market is saying about Viant

        An AI-synthesized read of the highest-engagement posts about Viant on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Viant on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.