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Veracity Selfcare
Veracity | Personalized Skincare and Clean Beauty Based on Hormone Balance | Veracity Selfcare
About Veracity Selfcare
Veracity Selfcare is a pioneering startup focused on women's hormonal health and its impact on overall well-being, including skin health. The company operates in the health and beauty market, specifically targeting women who are seeking to understand and manage their hormonal health better. Veracity's unique approach combines education, personalized testing, and tailored skincare products to help women achieve both inner and outer beauty.
The business model revolves around providing a comprehensive solution that starts with a hormone test kit. This kit allows women to understand their hormonal profile through a simple at-home test. Based on the results, Veracity offers personalized skincare products and health recommendations designed to address specific hormonal imbalances. This personalized approach ensures that each customer receives products that are best suited to their unique needs.
Veracity makes money through the sale of its hormone test kits and the subsequent personalized skincare products. Additionally, the company may generate revenue through subscription services, offering ongoing support and product replenishments tailored to the customer's evolving hormonal health needs.
The startup serves a niche but growing market of health-conscious women who are increasingly aware of the importance of hormonal balance in their overall health. By focusing on education and personalized care, Veracity stands out in the crowded beauty and wellness industry, offering a science-backed, results-driven approach to skincare and health.
In summary, Veracity Selfcare is a forward-thinking company that empowers women with the knowledge and tools to manage their hormonal health, leading to better skin and overall well-being.
Source: Dealroom company dataAt a glance
- Founded
- 2020
- Headquarters
- New York City, United States
- Sector
- Wellness Beauty
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed3 investors entered at this stage
Meridian Street Capital
Great Oaks Venture Capital
L Catterton
Series A2 investors entered at this stage
Maveron
Melitas Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
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