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Varsity News Network

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Digital media platform that provides communication and content tools for high school athletic programs

Grand Rapids, United StatesFounded 2012Marketing
Valuation $10–25M Last recorded · 2020
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Varsity News Network and the history behind them.

About Varsity News Network

VNN Sports operates in the high school sports management sector, providing a comprehensive software platform designed to enhance communication, coordination, and marketing for athletic departments. The company serves high school athletic directors, coaches, and administrators across the United States, offering tools that streamline administrative tasks, ensure ADA compliance, and facilitate effective communication with athletes, parents, and the community.

The market VNN Sports operates in is the high school sports management industry, which includes software solutions for scheduling, communication, and marketing. The business model is primarily subscription-based, where schools and athletic departments pay for access to the platform's suite of tools and features. Additionally, VNN Sports generates revenue through advertising partnerships and sponsorship deals, leveraging its extensive network of high school sports programs to offer targeted marketing opportunities for brands.

VNN Sports' core product is its management software, which includes features such as a media kit, athlete of the month recognition, scholarship center, and sports medicine libraries. The platform also offers guides for high school sports marketing and higher education outreach, providing valuable resources for athletic departments to maximize their impact and engagement.

Source: Dealroom company data

At a glance

Founded
2012
Headquarters
Grand Rapids, United States
Sector
Marketing

Investors

13 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A13 investors entered at this stage

  • Capital Community Angel Investors
  • Lior Prosor
  • CKM Capital Partners
  • Wakestream Ventures
  • Arsenal
  • Michigan Angel Fund
  • First Step Fund
  • North Coast Technology Investors
  • Ann Arbor Spark
  • Northern Michigan Angels
  • Grand Angels
  • Invest Detroit
  • NextWave Ventures
Team profiled 10 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States83.3%
🇻🇳 Vietnam11.1%
🇵🇭 Philippines5.6%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Varsity News Network on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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