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Usual

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An innovative protocol redefining finance with transparency and inclusivity

Paris, FranceFounded 2022Fintech
Valuation $25–50M Last recorded · 2024
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Usual and the history behind them.

About Usual

Usual is a decentralized protocol that issues USD0, a stablecoin pegged to the US dollar. The protocol's infrastructure allows for the transformation of tokenized Real-World Assets (RWAs) into a composable stablecoin.

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USD0 is designed to be a payment method, a trading counterparty, and a collateral token within the Usual protocol. The business model is centered around the management of the USUAL ERC20 token, which includes functionalities for minting, burning, and transferring the token. The protocol serves clients in the decentralized finance (DeFi) market, particularly those who are interested in stablecoins and tokenized real-world assets. The protocol generates revenue by charging fees for the minting and burning of USD0, as well as for other transactions within the ecosystem.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
Paris, France
Employees
20
Open positions
None listed
Dealroom signal
72.7/100
Industry
Fintech
Sector
Fintech, Crypto and Web3
Technology
Blockchain
Client focus
b2c

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Dec 2024 $10M $40M Wintermute · Fasanara Capital · Krypital Group · IOSG Ventures ↗
SEEDOther financing Apr 2024 $7M $28M GSR Ventures · Réda Berrehili · StarkWare Industries · Christopher des Fontaines ↗
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Growth signals

Usual website traffic

Latest recorded traffic for Usual is 5.7K monthly website visits, down 75.2% over the last three months. Usual's team grew 17.6% over the past year.

Latest monthly visits5.7K 3-month web change-75.2% 1-year team growth+17.6%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

58 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed40 investors entered at this stage

  • Kraken Ventures
  • IOSG Ventures
  • GSR Ventures
  • Réda Berrehili
  • StarkWare Industries
  • Christopher des Fontaines
  • Flowdesk
  • Georgios Vlachos
  • Gonzague Grandval
  • Bing Ventures
  • Capsule Corp
  • Jordi Alexander
  • Avid3
  • Kalpha DAO
  • Primony
  • Book club
  • Momir Amidzic
  • Jocelyn Grosjean
  • Rand Hindi
  • Nicolas Bacca
  • Hypersphere Ventures
  • Alexis Masseron
  • Psalion VC
  • Clément Lesaege
  • Mantle
  • LBank Labs
  • KaizenDAO
  • Pleb Capital
  • Nazim Morera
  • Kima Ventures
  • Sylvain Kalache
  • TRGC
  • Jan Baeriswyl
  • Clarisse Hagège
  • Breed VC
  • Etienne Vantkruys
  • X Ventures
  • Public Works
  • Jason Ma
  • Baptiste Plancq de Funès

Series A17 investors entered at this stage

  • YZi Labs
  • Wintermute
  • Fasanara Capital
  • Krypital Group
  • FunFair Ventures
  • Symbolic Capital
  • Ethena
  • JPEG Trading
  • LeadBlock Partners
  • GSR Markets
  • OKX Ventures
  • Coinbase Ventures
  • Amber Group
  • Galaxy Digital
  • Ondo Finance
  • White Loop Capital
  • Echo

Other known investors1 additional known investor

  • Dewhales Capital
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
7 countries with
team presence
🇫🇷 France52.6%
🇬🇧 United Kingdom10.5%
🇺🇸 United States10.5%
🇭🇰 Hong Kong5.3%
🇪🇸 Spain5.3%
Top 5 of 7 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Usual on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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