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Urgently
The leading global digital mobility and roadside assistance solution
About Urgently
Urgently operates as a digitally-native software platform focused on mobility and roadside assistance. The company was established in 2013 by a team including Chris Spanos, Ric Fleisher, Surendra Goel, Rick Robinson, Lokesh Kumar, and Luke Kathol. Its service officially launched in April 2014, initially in the Washington, D.C. area, before expanding nationwide later that year. The company's current CEO, Matt Booth, brings over two decades of experience from the technology and software sectors, having joined as a strategic advisor in 2018 and taking the helm as CEO in August 2022. His background includes founding a software company, Done Right, and holding strategic roles at Citysearch and BIA/Kelsey, experiences that inform his leadership in the mobility assistance space.
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The firm's core business revolves around providing roadside assistance solutions to major brands in the automotive, insurance, telematics, and transportation industries. This business-to-business model means that Urgently powers the assistance services offered by its partners, rather than primarily serving consumers directly. Revenue is generated by facilitating service requests through its platform, which connects vehicle owners with a network of service professionals. A key corporate milestone occurred in October 2023 when Urgently completed a merger with Otonomo Technologies, a move that solidified its market position and led to its listing on the Nasdaq stock exchange under the ticker symbol "ULY".
Urgently's platform is the centerpiece of its operations, utilizing location-based services, real-time data, and AI to manage and dispatch roadside assistance. This technology-first approach aims to modernize a traditionally reactive industry by creating a more transparent and efficient experience. The platform matches drivers in need with service providers from a network that numbered around 12,000 as of mid-2023. Urgently's services support a wide range of needs, from basic roadside help to proactive maintenance and repair services. Following its merger, the company supports up to 70 million vehicles and operates in over 26 countries, with partnerships with more than 100 enterprise clients, including automotive OEMs, insurance providers, and fleet managers.
At a glance
- Founded
- 2013
- Headquarters
- Vienna, United States
- Listing
- IPO 2023
- Sector
- Transportation
- Power Law
- Thoroughbred$100M+ revenue
Research & analysis
Latest news
Press, funding announcements and product moves mentioning Urgently.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
CIT GAP Funds
Venture Investors Health Fund
Series A8 investors entered at this stage
Select Venture Partners
Verizon Ventures
Allianz X
Forte Ventures
American Tire Distributors
BMW i Ventures
Jaguar Land Rover Tech Incubator
Porsche
Series B and later10 investors entered at this stage
- MVMaan Ventures
- ECEscavel Capital
J. Hunt Holdings
Iron Gate Capital
Transform Capital- SCStructural Capital
- HMHighbridge Capital Management
Onex
Whitebox Advisors
Midcap Financial
Source: Dealroom Talent Intelligence.
Global footprint
team presence
across markets
Market sentiment
An AI-synthesised read of the highest-engagement posts about Urgently on X, ranked by likes and reposts, corporate channels excluded.
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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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