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UrbanSitter

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UrbanSitter is a website & app that helps parents find babysitters and nannies through social connections. Don't miss our magazine http://t.co/iWHP90WOrJ.

San Francisco, United StatesFounded 2010eCommerce & Marketplaces
Valuation $50–100M Last recorded · 2017
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for UrbanSitter and the history behind them.

About UrbanSitter

UrbanSitter is an online platform that connects parents with trusted babysitters and nannies across more than 60 cities in the United States. The company operates in the childcare market, serving busy parents who need reliable, trustworthy, and often last-minute childcare solutions. UrbanSitter's business model is based on a subscription service where parents pay a fee to access a network of over 150,000 caregivers. The platform simplifies the process of finding, scheduling, and paying for childcare, making it convenient for parents to secure sitters who are highly recommended by their local community of friends and neighbors. UrbanSitter generates revenue through subscription fees from parents and service fees from caregivers. The company leverages technology to provide a seamless user experience, including features like instant booking, background checks, and secure payment processing.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2010
Headquarters
San Francisco, United States
Employees
486
Open positions
None listed
Dealroom signal
67.8/100
Sub-industry
Publishing
Sector
eCommerce & Marketplaces, Parenting, Testing, Verification, Content, Social, Search Engine, On-Demand, Community, Children, Social Network, App
Business model
Marketplace & ecommerce
Client focus
b2c
Investment activity
1 company, latest May 2019
Capital deployed
—
Preferred round
ACQUISITION

Funding history

7 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES C✓Equity / VC Oct 2017 $17M $68M Rustic Canyon Partners · Eric Ver Ploeg · DBL Partners · Advance Venture Partners —
CONVERTIBLE✓Equity / VC May 2016 $200K — Undisclosed —
Showing the latest 2 of 7 recorded eventsBook a demo for the full funding history →

Growth signals

UrbanSitter website traffic

Latest recorded traffic for UrbanSitter is 140K monthly website visits, up 40% over the last three months. UrbanSitter's team grew 1.9% over the past year.

Latest monthly visits140K 3-month web change+40% 1-year team growth+1.9%
Summary metrics are public; monthly history is available with a demoCompare with peers →

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A4 investors entered at this stage

  • Canaan
  • The Perkins Fund
  • Aspect Ventures
  • DBL Partners

Series B and later2 investors entered at this stage

  • Advance Venture Partners
  • Eric Ver Ploeg

Other known investors3 additional known investors

  • Broadway Angels
  • Royal Street Ventures
  • Scott Hintz
Team profiled 26 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇺🇸 United States94.9%
🇵🇭 Philippines1.4%
🇲🇽 Mexico0.9%
🇨🇦 Canada0.9%
🇧🇷 Brazil0.5%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about UrbanSitter on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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