COMPANY PROFILE

Upwards

Explore full profile

Affordable, licensed childcare providers equipped with the best tools and training in early education

Ensenada, MexicoFounded 2017Edtech

Valuation $0–100M Latest valuation · 2024

Headcount 100–500 Current team size

Total funding $10–50M Disclosed equity funding

Unlock exact values

About Upwards

WeeCare is a technology-driven platform that simplifies the process of finding quality childcare by connecting families with licensed and affordable daycare providers. Operating primarily in urban markets such as Los Angeles, New York City, and San Diego, WeeCare serves parents seeking reliable and convenient childcare solutions. The company leverages a network of trusted in-home preschools and daycare centers, ensuring that each match meets the specific needs of the family. WeeCare's business model involves partnering with daycare providers and facilitating their operations through technology, thereby empowering individuals, especially women, to start and manage their own daycare businesses. Revenue is generated through subscription fees from daycare providers and service fees from parents. The platform also includes features like health status tracking to ensure the safety and well-being of children.

Source: Dealroom company data

At a glance

Status: Operational
Founded: 2017
Headquarters: Ensenada, Mexico
Employees: 138
Open positions: None listed
Dealroom signal: 62.5/100
Industry: Education, Kids
Sub-industry: Education Management, Learning Tools and Resources
Sector: Edtech, Human Resources, Employee Benefits, Pre-K
Business model: Marketplace & ecommerce, SaaS
Client focus: b2b, b2c
Links: Website LinkedIn X

Latest news

Press, funding announcements and product moves mentioning Upwards.

See all news

Funding history

6 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES B✓Equity / VC	Feb 2024	$21M	$84M	Alpha Edison · Fika Ventures · M13	↗
SERIES A✓Equity / VC	Apr 2022	$12M	$48M	Fika Ventures · Gopher Asset Management · Equal Ventures · M13	↗

Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

Upwards website traffic

Latest recorded traffic for Upwards is 550 monthly website visits, up 7.8% over the last three months. Upwards's team declined 3.5% over the past year.

Latest monthly visits550 3-month web change+7.8% 1-year team growth-3.5%

Monthly website visitsJul 2017–May 2026

Explore monthly traffic historyTrack growth over time and compare with peersBook a demo

Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Company	Headquarters	Status	Employees	Total funding	Valuation
WOWonderschoolOffers a platform where people can start infant and toddler programs and preschools out of their homes to ensure every child has access to early education that helps them realize their potential	San Francisco, United States	Operational	133	$49M	$100M
VIVivviVivvi provides employer-sponsored, on and near site childcare for companies of all sizes	New York City, United States	Operational
APAptilinkDevelop your employees’ skillsthrough Digital Learning	Paris, France	Operational
BABampaA tool for companies concerned with improving the daily well-being of their employee parents and future parents	Paris, France	Operational
BOBookSmartHelping great workplaces build fun & engaging bookclubs	Melbourne, Australia	Operational
ZEZensaiOffering a Microsoft 365-integrated platform for employee learning, engagement, and performance management	Aarhus, Denmark	Operational
EQEquioA comprehensive HR platform for managing employee development and training programs	Moscow, Russia	Operational
MIMindleticDigital mental health gym predicting & preventing costly destructive behaviour at today's workplace	Vilnius, Lithuania	Operational