U
Updraft
A part lending, part credit report and part financial planning app for millennials
At a glance
- Founded
- 2017
- Headquarters
- London, United Kingdom
- Sector
- Fintech
- Power Law
- Colt$25–100M revenue
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A7 investors entered at this stage
- MCMoreThan Capital
- NANatWest
- MPMajlis Investment Partners
- LALC Nueva AIF
- FCFaber Capital
- AIAuluk Investments
- NCNueva Capital
Series B and later2 investors entered at this stage
- FFFuture Fund
- QCQuilam Capital
Ownership
Estimated cap table from Dealroom's shareholder data — share of equity by holder. Stakes as last recorded by Dealroom (2026). Percentages are indicative.
- 7.4%
- 7%
- 5.3%
- 3.6%
- 2.9%
- 2.4%
- 2.2%
- 2.1%
- 1.9%
- 1.8%
- 1.8%
- 1.7%
- 1.7%
- 1.4%
- 1.3%
- 1.3%
- 1.1%
- 0.8%
- 0.7%
- 0.6%
- 0.6%
- 0.6%
- 0.6%
- 0.6%
- 0.6%
- 0.6%
- 0.4%
- 0.4%
- 0.4%
- 0.4%
- 0.4%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0%
- 0%
- 0%
- 0%
- 0%
- 0%
- 0%
Some investors are hidden on this public profile. See the full cap table on Dealroom →
Source: Dealroom Talent Intelligence.
Global footprint
across markets
Market sentiment
An AI-synthesised read of the highest-engagement posts about Updraft on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Updraft on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.