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Universal Standard

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Fashion brand focusing on modern, elevated essentials for women size 10-28

New York City, United StatesFounded 2015eCommerce & Marketplaces
Valuation $25–50M Last recorded · 2018
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Universal Standard and the history behind them.

About Universal Standard

Universal Standard is a fashion brand that specializes in providing inclusive clothing options for women of all sizes, ranging from 00 to 40. The company operates primarily in the online retail market, offering a variety of virtual styling services to enhance the shopping experience. These services include quick consultations, in-depth styling sessions, and closet cleanouts, all conducted by expert wardrobe stylists. Universal Standard's business model revolves around direct-to-consumer sales through its e-commerce platform, where customers can browse and purchase a wide array of apparel. The company generates revenue through the sale of its clothing items and the provision of personalized styling services. Universal Standard serves a diverse clientele, focusing on inclusivity and accessibility in fashion. The market it operates in is highly competitive, with a growing demand for size-inclusive clothing options. The company's unique selling proposition lies in its commitment to offering high-quality, stylish clothing for women of all sizes, coupled with exceptional customer service through virtual styling sessions.

Source: Dealroom company data

At a glance

Founded
2015
Headquarters
New York City, United States
Sector
eCommerce & Marketplaces

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Red Sea Ventures

Series A2 investors entered at this stage

  • Imaginary Ventures
  • Romain Afflelou
Team profiled 11 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Universal Standard on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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