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United Fire Group
Iowa insurance company incorporated in january 1946
About United Fire Group
The story of United Fire Group, or UFG, begins in Cedar Rapids, Iowa, right after World War II. On January 2, 1946, a businessman named Scott McIntyre Sr. started a stock insurance company called United Casualty Company. It began in a small two-story house, initially focusing on automobile and liability insurance, products in high demand at the time. The company soon began to expand its playbook. In 1950, it added 'Fire' to its name, becoming United Fire & Casualty Company to reflect its broader product lines. This was followed by the introduction of surety bonds in 1952 and the launch of a life insurance company in 1962. This strategy of diversification was a key part of its early growth. A major turning point came in 1971 with its first public stock offering, which provided the capital for further expansion. This event marked its transition from a regional player to a growing national presence. Over the decades, UFG continued to grow through strategic acquisitions of other insurance companies. The company surpassed $1 billion in revenue for the first time in 2015, a testament to its steady, long-term strategy. Despite facing major challenges, including having its headquarters submerged in a 500-year flood in 2008, the company has demonstrated considerable resilience.
Source: Dealroom company dataAt a glance
- Status
- Listed
- Founded
- 1946
- Headquarters
- Cedar Rapids, United States
- Listing
- IPO 1978
- Employees
- 988
- Open positions
- None listed
- Dealroom signal
- 23.7/100
- Industry
- Fintech
- Sub-industry
- Insurance
- Sector
- Fintech
- Client focus
- b2b
- Investment activity
- 1 company, latest Mar 2011
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| POST IPO DEBT✓Debt | Jul 2025 | $30M | — | Undisclosed | ↗ |
| POST IPO DEBT✓Debt | Jun 2024 | $70M | — | Ares Management | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
| Year | Revenue | Growth | Profit | Margin |
|---|---|---|---|---|
| 2026 | $1.6B | +15.1% | $128M | 8% |
| 2025 | $1.4B | +10.9% | $118M | 8.5% |
| 2024 | $1.3B | +14% | $62M | 4.9% |
| 2023 | $1.1B | +12% | ||
| 2022 | $980M | -8.1% | ||
| 2021 | $1.1B | -0.2% | ||
| 2020 | $1.1B | — |
Growth signals
Latest recorded traffic for United Fire Group is 27K monthly website visits, down 44.9% over the last three months. United Fire Group's team grew 0% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
Ares Management
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about United Fire Group on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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