U
Uniform
About Uniform
Uniform was founded by Alex Shyba, Adam Conn, and Lars Petersen with a vision to transform digital experiences. The company emerged as a leader in the digital experience platform (DXP) space, offering a vendor-agnostic, composable solution that caters to modern performance and scalability needs.
In its early days, Uniform focused on addressing the limitations of traditional DXPs, which often locked businesses into specific technologies and hindered agility. The founders, leveraging their extensive experience in the digital space, developed a platform that allowed businesses to integrate various digital tools seamlessly, creating a more flexible and efficient digital ecosystem.
Uniform's journey was marked by a significant funding round, raising $33 million to accelerate its growth and expand its market reach. This infusion of capital enabled the company to enhance its platform capabilities and strengthen its position in the competitive DXP market.
Today, Uniform stands out for its innovative approach to digital experience management, empowering businesses to deliver personalized and engaging experiences to their customers. The company's success is a testament to the founders' vision and commitment to driving digital transformation.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2018
- Headquarters
- San Francisco, United States
- Employees
- 157
- Open positions
- 1
- Dealroom signal
- 78.7/100
- Industry
- Marketing
- Sector
- Marketing
- Business model
- SaaS
- Client focus
- b2b
- Investment activity
- 1 company, latest Mar 2022
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Dec 2021 | $28M | $112M | Array Ventures · Insight Partners · Elad Gil | ↗ |
| SEEDEquity / VC | Jul 2020 | $2M | $8M | Undisclosed | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Uniform is 13K monthly website visits, up 0% over the last three months. Uniform's team grew 6.1% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
Insight Partners
Array Ventures
Elad Gil
Other known investors3 additional known investors
Essence Venture Capital
Gil Capital
Realm Capital Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Uniform on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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