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uggy

Marketing · Palo Alto, United States · Founded 2010

Enables brands to reward their audiences with digital gifts MoreLess

Uggy, formerly known as ifeelgoods, is a major player in the digital gift card market in Europe. The company provides a SaaS platform and an API that enables businesses to integrate and manage e-gift card programs. This allows companies to reward and build loyalty with their customers by offering a wide catalog of digital gifts, including vouchers, music, films, and subscriptions.

Uggy operates on a B2B and B2C model, serving businesses that want to implement reward programs and individuals who want to purchase gift cards. The company has recently undergone a significant restructuring and rebranding to strengthen its international presence and expand its services. This includes the acquisition of other brands in the gift card space to consolidate its market position.

Keywords: e-gift cards, SaaS platform, API, digital rewards, customer loyalty, B2B, B2C, gift card management, European market, corporate gifting

Talent graph

uggy's talent

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Team profiled 19 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on uggy's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 5 investors entered at this stage
Tekton Ventures
Jaina Capital
Quest Venture Partners
Kima Ventures
Tugboat Ventures
Series A 1 investor entered at this stage

Global footprint

Where uggy has talent and traffic

Workforce by country
🇺🇸 United States · Palo Alto HQ
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Market sentiment

What the market is saying about uggy

An AI-synthesized read of the highest-engagement posts about uggy on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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