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COMPANY PROFILE

Two Circles

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Provides data-driven marketing, media strategy, and fan engagement services to help sports organisations grow audience and commercial value

London, United KingdomFounded 2011Consumer Services
Revenue $10–50M Latest reported FY
Headcount 2–5k Current team size
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Two Circles and the history behind them.

At a glance

Founded
2011
Headquarters
London, United Kingdom
Sector
Consumer Services
Power Law
Colt$25–100M revenue

Latest news

Press, funding announcements and product moves mentioning Two Circles.

See all news

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later5 investors entered at this stage

  • Liberty Equity Management
  • Bolt Ventures
  • Otro Capital
  • David Blitzer Family Office
  • Charterhouse Capital Partners
Employees mapped 2,898 incl. 18 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 19 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇬🇧 United Kingdom · London HQ
Book a demo for the full country breakdown
Web traffic by country
45K monthly visits
across markets
🇨🇦 Canada26%
🇺🇸 United States21.6%
🇬🇧 United Kingdom15.6%
🇦🇺 Australia7.8%
🇮🇳 India6.4%
Top 5 markets shown

Investments and acquisitions

Disclosed deals where Two Circles was the backer or acquirer, 2020–2024. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

7 deals across Two Circles's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Two Circles's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        7 of 7 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about Two Circles on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Two Circles on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.