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TurtleCell

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A thin protective case for iphone and ipod touch with built-in retractable earbuds

Ann Arbor, United StatesFounded 2011Consumer Electronics
Valuation $10–25M Last recorded · 2013
Total funding $10–50M Disclosed equity funding
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About TurtleCell

TurtleCell designs and manufactures innovative phone cases that integrate retractable earbuds, providing a seamless audio experience while ensuring stylish protection for smartphones. The company targets tech-savvy consumers who value both functionality and aesthetics in their mobile accessories. Operating in the consumer electronics market, TurtleCell's business model revolves around direct-to-consumer sales through its website and partnerships with retail distributors. Revenue is generated through the sale of its unique phone cases, which are available in a variety of vibrant colors and sophisticated shades. The cases are made from durable polycarbonate and ABS plastics, featuring a rubberized textured finish for a comfortable grip. TurtleCell's retractable earbud mechanism is built to last for at least 2,500 retraction cycles, ensuring long-term usability. The company differentiates itself by addressing common issues such as earbud storage and cable tangling, offering a practical and stylish solution for mobile users.

Source: Dealroom company data

At a glance

Founded
2011
Headquarters
Ann Arbor, United States
Sector
Consumer Electronics

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Ann Arbor Spark

Series A1 investor entered at this stage

  • Invest Detroit
Team profiled 2 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · Ann Arbor HQ
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Market sentiment

Posts on X, past 7 days

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Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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