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TryNow
Provide the technological infrastructure to automate online shopping experience
About TryNow
TryNow operates in the e-commerce sector, providing a try-before-you-buy platform that allows customers to try products at home before committing to a purchase. This service is particularly beneficial for fashion brands and retailers, helping them increase conversion rates and customer lifetime value (LTV) by reducing the hesitation associated with online shopping. The platform places an authorization on the customer's credit card at the time of order but only charges the card at the end of the trial period, allowing customers to return items they do not wish to keep. TryNow primarily serves online retailers looking to improve customer satisfaction and reduce return rates. The business model revolves around charging retailers a fee for using the platform, which in turn helps these retailers drive more sales and reduce cart abandonment. By offering a risk-free shopping experience, TryNow aims to enhance customer trust and loyalty, ultimately driving more revenue for its clients.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Mar 2021 | $12M | $48M | William Hockey · Third Kind Venture Capital · Craft Ventures · Shine capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for TryNow is 16K monthly website visits, down 44.8% over the last three months. TryNow's team declined 31.8% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A5 investors entered at this stage
Shine capital
William Hockey
Third Kind Venture Capital
Craft Ventures
SciFi VC
Other known investors1 additional known investor
Zach Perret
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about TryNow on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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