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Truu

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TruU | Passwordless MFA Authentication Solutions

Santa Clara, United StatesFounded 2017Cybersecurity
Valuation $100–250M Last recorded · 2022
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Truu and the history behind them.

About Truu

TruU enables enterprises to eliminate passwords and badges to truly revolutionize the way workforces experience their workplace. We offer unique passwordless identity through adaptive MFA built on biometrics and behavioral identity that unifies access to physical and digital resources across the enterprise.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2017
Headquarters
Santa Clara, United States
Employees
84
Open positions
None listed
Dealroom signal
68.9/100
Industry
Security
Sector
Cybersecurity
Business model
SaaS
Client focus
b2b

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES A✓Equity / VC Apr 2022 $23M $92M CXO fund —
SERIES AEquity / VC Apr 2020 $12M $48M CXO fund · Stanley Ventures —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

Truu website traffic

Latest recorded traffic for Truu is 8.6K monthly website visits, down 14% over the last three months. Truu's team grew 0% over the past year.

Latest monthly visits8.6K 3-month web change-14% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

  • HIVE Ventures
  • CXO fund
  • Stanley Ventures
Team profiled 11 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States46.1%
🇮🇳 India30.8%
🇨🇿 Czech Republic15.4%
🇵🇱 Poland6.2%
🇸🇰 Slovakia1.5%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Truu on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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