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Trustero

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Provides solutions and services that enable demonstrable, sustainable trustworthiness for emerging enterprises

Palo Alto, United StatesFounded 2020Marketing
Valuation $50–100M Last recorded · 2024
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Trustero and the history behind them.

About Trustero

Trustero operates as a developer of an AI-powered Governance, Risk, and Compliance (GRC) automation platform, headquartered in Palo Alto, California. The company was established in 2020 by Phillip Liu, who currently serves as the CEO. Liu is a serial entrepreneur with a substantial background in software engineering and infrastructure. Before founding Trustero, he co-founded SignalFx, a cloud monitoring company acquired by Splunk for over $1 billion. His career also includes key roles at Facebook, where he was a software architect for its Infrastructure as a Service platform, and at Opsware (later acquired by HP). This deep experience in building and scaling complex software systems directly informs Trustero's approach to solving compliance challenges.

The company's primary business is providing a Compliance-as-a-Service (CaaS) platform that simplifies and automates the process of achieving and maintaining regulatory compliance. It serves businesses ranging from startups to large enterprises, specifically targeting security, compliance, audit teams, and Chief Information Security Officers (CISOs). Revenue is generated through a subscription model for its platform, with customized pricing based on an organization's specific requirements. Trustero has successfully raised a total of $18.3 million in funding across two rounds to support its growth and product development.

Trustero's platform utilizes a proprietary AI technology called the "Trust Graph" to deliver its services. This system automates time-intensive GRC tasks such as evidence collection and mapping, continuous control monitoring, and gap analysis between different compliance frameworks like SOC 2, ISO 27001, NIST, and HIPAA. Key features include an AI-powered engine that automatically validates evidence, a natural language interface for querying compliance status, and tools to streamline responses to security questionnaires. The platform integrates with clients' existing cloud services and tools like Jira and Slack to gather evidence, aiming to make companies audit-ready on a continuous basis rather than just during audit seasons. This approach is designed to significantly reduce the manual effort and costs associated with compliance management, with some clients reporting up to a 75% reduction in internal audit costs.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2020
Headquarters
Palo Alto, United States
Employees
22
Open positions
1
Dealroom signal
41.4/100
Industry
Marketing
Sector
Marketing
Business model
SaaS
Client focus
b2b

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Nov 2024 $10M $41M Zetta Venture Partners · Engineering Capital · Vertex Ventures US · Bright Pixel Capital ↗
SEEDOther financing Mar 2022 $8M $32M Engineering Capital · Zetta Venture Partners · Vertex Ventures US ↗
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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022 —
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Growth signals

Trustero website traffic

Latest recorded traffic for Trustero is 2.9K monthly website visits, up 11.5% over the last three months. Trustero's team grew 29.4% over the past year.

Latest monthly visits2.9K 3-month web change+11.5% 1-year team growth+29.4%
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Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

  • Zetta Venture Partners
  • Engineering Capital
  • Vertex Ventures US

Series A1 investor entered at this stage

  • Bright Pixel Capital
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States78.6%
🇵🇹 Portugal14.3%
🇩🇪 Germany7.1%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Trustero on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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