COMPANY PROFILE

Troo Good

Explore full profile

Nutritious millet snacks

Hyderabad, IndiaFounded 2018eCommerce & Marketplaces

Valuation $50–100M Last recorded · 2024

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

Unlock exact values

About Troo Good

Explore the world of Troo Good, India’s largest and most innovative millet snack company, setting new benchmarks in nutrition, taste, and affordability. Founded in 2018 by visionary entrepreneur Mr. Raju Bhupati, Troo Good is committed to making nutritious millet snacks accessible to millions, with over 3 million millet snack bars sold daily across retail and institutional channels. Powered by five state-of-the-art facilities nationwide, Troo Good has quickly become synonymous with the best in wholesome millet-based snacking.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2018
Headquarters: Hyderabad, India
Employees: 25
Open positions: None listed
Dealroom signal: 55.1/100
Industry: Food
Sector: eCommerce & Marketplaces, Nutrition, Healthy Nutrition
Business model: Marketplace & ecommerce
Client focus: b2c
Links: Website LinkedIn

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

2 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
EARLY VC✓Equity / VC	Oct 2024	$8.6M	$34M	V Ocean Investments · OAKS Asset Management · Puro Wellness	↗
SERIES A✓Equity / VC	Nov 2021	$7.4M	$30M	OAKS Asset Management	—

Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Growth signals

Troo Good website traffic

Latest recorded traffic for Troo Good is 3.4K monthly website visits, down 22.7% over the last three months. Troo Good's team grew 0% over the past year.

Latest monthly visits3.4K 3-month web change-22.7% 1-year team growth0%

Monthly website visitsOct 2022–Jul 2026

Explore monthly traffic historyTrack growth over time and compare with peersBook a demo

Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Company	Headquarters	Status	Employees	Total funding	Valuation
SISimpluOrganic and gluten-free handcrafted granola	Guimarães, Portugal	Operational	6	—	—
SNSolvit NutritionDevelops and distributes functional nutritional supplements	Munich, Germany	Closed
YLYou Care LifestyleEthical food platform offering immunity-boosting teas and health-focused products	India	Operational
DADaylistaDeveloping daily, comprehensive nutritional supplements for women over 40	Frankfurt, Germany	Operational
PRPressbarNatural and healthy juices made from fruit and vegetables	Prien am Chiemsee, Germany	Acquired
CNCari NutritionOnline retailer specializing in dietary supplements and nutritional products, with a focus on women's health issues such as PCOS and fertility	Grünwald, Germany	Operational
NUNUYRODevelopment and sale of advanced nutraceutical formulation for retail audience in the UK	London, United Kingdom	Operational
KNKnollenkutterFood startup crafting natural, plant-based alternatives to smoked fish from locally sourced vegetables	Bremen, Germany	Operational