Trip Store

The platform aggregates package tour listings from major South Korean travel agencies like HanaTour and Modetour, standardizing the data to allow for effective comparison. Trip Store's core service addresses the complex and time-consuming process of searching for package holidays, which has resonated strongly with its primary target demographic of busy individuals in their 30s and 40s, as well as families. The service's mobile application allows users to filter over 2 million tour packages across 70 countries by a variety of specific criteria, including travel dates, budget, airline, hotel ratings, inclusion of free time, and even the number of shopping center visits. This detailed filtering capability is a key feature, enabling users to find trips that precisely match their preferences.

The business model is twofold, generating revenue through commissions from travel agencies for bookings made via the platform and through advertising. Furthermore, Trip Store utilizes the vast search data it collects to analyze consumer trends, which it then uses to collaborate with travel agencies on creating new, targeted tour packages. The company has demonstrated significant growth, achieving its first million app downloads by February 2019 and securing substantial funding to fuel its expansion. It closed a 2 billion KRW Series A round in August 2018 from investors including HB Investment, Kakao Ventures, and Bon Angels. This was followed by a 7.1 billion KRW funding round in May 2019, with participation from DS Asset Management, KT Investment, and a follow-on investment from Kakao Ventures, bringing its total accumulated funding to 9.7 billion KRW at the time.