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Treinta

Fintech · Bogotá, Colombia · Founded 2020

Treinta.co is a digital platform that provides financial management solutions for small businesses, merchants, and entrepreneurs, primarily in Colombia. The startup offers a comprehensive suite of tools to help businesses digitize their finances, manage inventory, sell online, and accept various forms of payment. The platform is designed to be user-friendly, secure, and completely free of charge, making it an attractive option for businesses looking to streamline their operations without incurring additional costs. Treinta.co's business model is centered around providing a digital solution for businesses to manage their finances and inventory. Users can download a free inventory template, fill it with their product data, and upload it to Treinta.co from their personal computer. The platform also allows businesses to track sales, debts, and expenses, and it automatically synchronizes information between the user's app and PC. In addition to these features, Treinta.co also offers a dataphone service, which allows businesses to accept both national and international credit and debit card payments. This service is currently only available in Colombia. Furthermore, the platform has recently added new features, such as the ability to handle large inventories. In summary, Treinta.co operates in the financial technology market, serving small businesses and entrepreneurs. It generates revenue by offering additional services like the dataphone and possibly through partnerships or advertising. Keywords: Financial Management, Small Businesses, Inventory Management, Online Sales, Payment Acceptance, Digital Platform, User-friendly, Secure, Free of Charge, Dataphone Service.

Valuation $100–500M
Revenue $10–50M
Headcount 100–500
Total funding $50–100M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Treinta and the history behind them.

Investors

24 investors on Treinta's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 17 investors entered at this stage
Outbound Ventures
Eric Kwan
Levels Up Ventures
Acacia Venture Capital Partners
Goodwater Capital
First Check Ventures
Kube VC
Y Combinator
FJ Labs
Nitesh Banta
Soma Capital
TwentyTwo VC
Varsha Rao
Luxor Capital
Raffael Johnen
Philippe Teixeira da Mota
Rhombuz Ventures
Series A 7 investors entered at this stage
LionTree Partners
Commerce Ventures
PayU
Enea
TEN13
Ethos VC
Prosus

Global footprint

Where Treinta has talent and traffic

Workforce by country
13 countries with
team presence
🇨🇴 Colombia75.3%
🇪🇸 Spain9.3%
🇲🇽 Mexico2.1%
🇦🇷 Argentina2.1%
🇺🇸 United States2.1%
Top 5 of 13 shown
Web traffic by country
1.3M monthly visits
across markets
🇨🇴 Colombia37.1%
🇦🇷 Argentina15.8%
🇻🇪 Venezuela14.2%
🏳️ Bolivarian Republic of6.4%
🇨🇱 Chile6.1%
Top 5 markets shown

Talent graph

The shape of Treinta's talent

Dealroom maps Treinta's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

20 team members profilednamed & role-tagged by Dealroom
274 employeestotal headcount
2 executives & foundersidentified by name
DimensionScore
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Engineering Score hidden — book a demo
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Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Treinta

An AI-synthesized read of the highest-engagement posts about Treinta on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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