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TradeHero
Gamified mobile stock market simulation trading application
About TradeHero
TradeHero is a mobile application that provides a gamified approach to learning about stock trading. It was founded in 2011 by Dinesh Bhatia and Dominic Morris and is headquartered in Singapore. The app allows users to practice trading with a virtual portfolio of $100,000, using real-time data from various stock exchanges. This simulation enables users to build a virtual portfolio and compete against other users on a leaderboard.
The platform's business model included a freemium component. Users could subscribe for a monthly fee to follow the trades of top-performing users, known as "Heroes". The revenue from these subscriptions was shared between the app store, the company, and the "Hero" trader. TradeHero also generated revenue by charging financial institutions for access to its user base of potential investors. Co-founder Dinesh Bhatia is a serial entrepreneur with extensive experience in high-tech startups. Co-founder Dominic Morris served as the Chief Technology Officer, bringing experience from technology divisions at major banks like Citigroup and Deutsche Bank. In November 2016, TradeHero was acquired by Ayondo, a German-headquartered financial technology group with similar social trading services. The acquisition was part of Ayondo's strategy to expand its mobile technology capabilities and footprint in Asia.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2012
- Headquarters
- Whitmire, United States
- Employees
- 1
- Open positions
- None listed
- Dealroom signal
- 55.5/100
- Industry
- Gaming, Fintech
- Sub-industry
- Wealth Management
- Sector
- Fintech, Trading, Risk Management, Retail, Social, Monitoring, Foreign Exchange, Investing, Game Development, App, Simulation
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Nov 2016 | $0 | — | Ayondo | — |
| Other✓Other financing | Jun 2014 | — | — | Undisclosed | — |
Growth signals
Latest recorded traffic for TradeHero is 2.2K monthly website visits, up 69.2% over the last three months. TradeHero's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
TNF Ventures
Series A2 investors entered at this stage
Kleiner Perkins
IPV Capital
Other known investors3 additional known investors
Ayondo
500 Global
Sanabil Accelerator by 500 Global
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about TradeHero on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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