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Tracebit

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Uses deception technology to detect and stop intrusions and insider risks in cloud environments by creating decoy resources to lure out threats and expose vulnerabilities

New York City, United StatesFounded 2022Cybersecurity
Valuation $100–250M Last recorded · 2026
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Tracebit and the history behind them.

About Tracebit

Tracebit is a London cybersecurity company that builds cloud-native deception canaries so security teams can assume breach and detect intruders within seconds rather than months. Founded in 2023 by CEO Andy Smith and CTO Sam Cox—alumni of Tessian and Geneity—Tracebit deploys realistic decoy credentials, resources, identities and artefacts across AWS, Azure, GCP, Kubernetes, CI/CD pipelines, identity providers and developer workstations, then raises high-fidelity alerts when attackers touch them. Customers cited by the company include Riot Games, Snyk, Docker and Synthesia, with millions of canaries deployed and a Community Edition that lowers the barrier for smaller teams. After a $5 million Accel-led seed in 2024, Tracebit raised a $20 million Series A in March 2026 led by FirstMark, with Accel, MMC Ventures, Tapestry VC and CCL participating (about $25 million total), to accelerate product development and support customers from London and a new New York office. Sources: Tracebit 17 Mar 2026; FirstMark; SecurityWeek.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
New York City, United States
Employees
44
Open positions
3
Dealroom signal
91.5/100
Industry
Security, Hosting
Sub-industry
Cloud & Infrastructure
Sector
Cloud Security, Online Security, Intrusion Detection, Cybersecurity, uk is8 digital and technologies
Business model
SaaS
Client focus
b2b

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES A✓Equity / VC Mar 2026 $20M $80M Accel · Tapestry VC · Cyber Club London · MMC Ventures ↗
SEED✓Equity / VC Jul 2024 $5M $20M Accel · Ed Bishop · Tapestry VC · Cyber Club London ↗
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

Tracebit website traffic

Latest recorded traffic for Tracebit is 31K monthly website visits, up 10.7% over the last three months. Tracebit's team grew 109.5% over the past year.

Latest monthly visits31K 3-month web change+10.7% 1-year team growth+109.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

CompanyHeadquartersStatusEmployeesTotal fundingValuation
ArmadinAI-native cybersecurity platform for eliminating exploitable risk Redwood City, United States Operational 139 $214M $760M
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Suments DataWe take confidentiality seriously | Detect data leaks on websites for free with Suments App Belfast, United Kingdom Operational
Precursor SecurityEstablished in early 2018, Precursor have grown rapidly to become a leading Cyber Security provider. Based in the UK, we provide a wide range of security services including Penetration Testing, Cloud Security, Continuous Security Testing, Adversarial Emulation, End Point Detection and Response, Backup & Restore solutions and much more Leeds, United Kingdom Operational
DeepdunAI-driven DDoS protection and edge acceleration services. Kuala Lumpur, Malaysia Operational
Gambit SecurityAI-native resilience platform for enterprise digital continuity New York City, United States Operational
ACTAction-centric cloud security reducing infrastructure access surface. Tel Aviv-Yafo, Israel Operational
TENEX.AIComprehensive AI-driven cybersecurity solutions enhancing threat detection, response, and mitigation for scalable protection Sarasota, United States Operational
Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

13 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed7 investors entered at this stage

  • firedrop
  • Accel
  • Ed Bishop
  • Tapestry VC
  • Cyber Club London
  • 20SALES
  • Guy Podjarny

Series A2 investors entered at this stage

Other known investors4 additional known investors

  • AWS & CrowdStrike Cybersecurity Accelerator
  • Ameet Patel
  • Crane Venture Partners
  • Matt Robinson
Team profiled 8 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇬🇧 United Kingdom63.2%
🇺🇸 United States28.9%
🇨🇦 Canada2.6%
🇩🇪 Germany2.6%
🇮🇹 Italy2.6%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Tracebit on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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