COMPANY PROFILE

Toyow

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Marketplace for tokenized assets with real-world value

Toronto, CanadaFounded 2023Fintech

Valuation $50–100M Last recorded · 2025

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Toyow

Toyow operates as a marketplace for tokenized assets that hold real-world value, aiming to change how ownership is handled through blockchain technology. The platform allows users to buy, sell, and trade these digital assets, with the goal of making investments in tangible items more accessible and liquid.

Founded in 2022 by CEO Samuel Menard, Toyow is headquartered in Montreal, Quebec, Canada. Before establishing Toyow, Menard gained experience in the automotive sector as the owner of an exotic car rental company and also founded a digital marketing agency, Drones Media. This background in both tangible luxury assets and digital marketing informed the creation of Toyow.

The company's business model is centered on fractional ownership, enabling multiple investors to co-own a single high-value asset, such as real estate, art, or luxury vehicles. This approach lowers the entry barrier for individuals looking to invest in assets that are typically expensive. Toyow's platform provides the infrastructure for these transactions, managing the tokenization process and facilitating trades between users, thereby creating a secondary market for these assets.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2023
Headquarters: Toronto, Canada
Employees: 31
Open positions: None listed
Dealroom signal: 83.4/100
Industry: Fintech
Sector: Fintech, NFT, Crypto Exchange, Crypto and Web3
Client focus: b2b
Links: Website LinkedIn

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Funding history

2 recorded events

1 token-sale event is listed separately and excluded from the company funding total.

Deal type	Date	Amount	Valuation	Investors	Source
ICOToken sale	Oct 2025	$1.5M	—	Undisclosed	↗
EARLY VCOther financing	Jul 2025	$10M	$40M	Nimbus Capital	↗

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Growth signals

Toyow website traffic

Latest recorded traffic for Toyow is 6.1K monthly website visits, up 408.3% over the last three months. Toyow's team grew 63.2% over the past year.

Latest monthly visits6.1K 3-month web change+408.3% 1-year team growth+63.2%

Monthly website visitsJul 2025–Jun 2026

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