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Toolio

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Cloud-based platform automating retail merchandising with real-time insights and remote collaboration

New York City, United StatesFounded 2019
Valuation $25–50M Last recorded · 2021
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Toolio and the history behind them.

About Toolio

Toolio is a cutting-edge cloud-based merchandising platform designed to simplify and enhance retail operations. The platform is tailored for retailers who need to make quick, data-driven decisions about their inventory, which is often their most valuable asset. Toolio's suite of tools includes merchandise planning, assortment planning, and allocation, all aimed at automating critical workflows, providing real-time insights, and enabling remote collaboration.

Toolio serves a diverse range of clients, primarily in the retail sector, including both large-scale retailers and smaller boutique shops. The company operates in the global retail market, with headquarters in New York City and additional offices in Istanbul. Its customer base spans the United States and the United Kingdom.

The business model of Toolio is subscription-based, where clients pay for access to the platform's various features and tools. This model ensures a steady revenue stream while providing clients with continuous updates and support. Toolio makes money by offering different tiers of service, allowing retailers to choose the level of functionality that best suits their needs.

Toolio's platform helps retailers build and maintain merchandise financial plans, develop product assortments using data-driven insights, and automate inventory allocation to ensure products are in the right place at the right time. This comprehensive approach allows retailers to optimize their inventory management, reduce costs, and increase sales.

In summary, Toolio is a powerful merchandising platform that leverages automation and real-time data to help retailers make smarter, faster decisions about their inventory. With a team of industry experts and a global presence, Toolio is well-positioned to continue its growth and support retailers in achieving their business goals.

Source: Dealroom company data

At a glance

Founded
2019
Headquarters
New York City, United States

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

Team profiled 16 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States63.8%
🇹🇷 Turkey31.3%
🇳🇱 Netherlands1.3%
🇬🇧 United Kingdom1.3%
🇪🇸 Spain1.3%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Toolio on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Toolio on the full Dealroom platform

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