COMPANY PROFILE

Thrillist Media Group

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Online content targeted at young people

New York City, United StatesFounded 2005Consumer Services

Valuation $250–500M Last recorded · 2015

Headcount <100 Current team size

Total funding $50–100M Disclosed equity funding

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About Thrillist Media Group

Thrillist is a digital media company that provides curated guides and recommendations for the best places to eat, drink, and travel. The company targets urban millennials and adventure seekers who are looking for unique and underappreciated experiences. Operating in the lifestyle and travel market, Thrillist generates revenue through advertising, sponsored content, and affiliate marketing. The business model focuses on creating engaging content that attracts a large audience, which in turn appeals to advertisers and partners. Thrillist's content includes articles, videos, and social media posts that highlight everything from gourmet microwave meals to scenic road trips and glamping experiences. The company leverages its strong online presence and social media following to drive traffic and engagement, making it a valuable platform for brands looking to reach a targeted audience.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2005
Headquarters: New York City, United States
Employees: 82
Open positions: None listed
Dealroom signal: 64.1/100
Industry: Media
Sub-industry: Publishing
Sector: Consumer Services, Ticketing, Consumer Electronics, Entertainment, Publishing, Beverage, Ride-Sharing, Hard Tech, Travel
Technology: Hardware
Client focus: b2c
Investment activity: 1 company, latest May 2010
Capital deployed: —
Preferred round: ACQUISITION
Links: Website LinkedIn X

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Funding history

3 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES BOther financing	Sep 2015	$54M	$216M	SoftBank · Plug and Play · Axel Springer · Oak Investment	—
SERIES AOther financing	Aug 2012	$13M	$52M	Pilot Group · Lerer Hippeau	—

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Growth signals

Thrillist Media Group website traffic

Latest recorded traffic for Thrillist Media Group is 940K monthly website visits, up 16% over the last three months. Thrillist Media Group's team declined 8.9% over the past year.

Latest monthly visits940K 3-month web change+16% 1-year team growth-8.9%

Monthly website visitsApr 2016–Jul 2026

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