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Thistle

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Developing and delivering fresh, fully-prepared, delicious, and nutritious plant-forward meals, juices, and snacks right to the door

Vacaville, United StatesFounded 2013Food
Valuation $50–100M Last recorded · 2021
Revenue $1–10M Latest reported FY
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Thistle and the history behind them.

About Thistle

Thistle operates in the health and wellness market, providing ready-to-eat, fully prepared meals that are delivered directly to customers' homes or workplaces. The company targets health-conscious individuals who seek convenient, nutritious meal options without the hassle of cooking. Thistle's business model revolves around subscription-based meal plans, offering flexibility with custom plans and the ability to pause or cancel anytime. Revenue is generated through these subscription fees, with additional income from one-time purchases of juices and sides. The meals are designed to be gluten-free, dairy-free, and packed with superfoods, catering to various dietary preferences and restrictions. Thistle emphasizes the use of organic and locally sourced ingredients whenever possible, ensuring high-quality, nutrient-dense meals. The company also focuses on sustainability, aiming to minimize its environmental footprint through responsible sourcing and packaging practices.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2013
Headquarters
Vacaville, United States
Employees
441
Open positions
45
Dealroom signal
82.8/100
Industry
Food
Sub-industry
Food Logistics & Delivery, Innovative Food
Sector
Food, Organic, Plant-Based, Meal Kits, Alternative Protein, Sustainable Development Goals, Enabler of Alternative Proteins, Climate Tech, Hard Tech
Business model
Manufacturing
Client focus
b2c

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BOther financing Jan 2021 $10M $41M Siddhi Capital · Rich Products Ventures · Alumni Ventures · Powerplant Ventures —
SERIES AOther financing Jan 2020 $5.7M $23M Powerplant Ventures —
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
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Growth signals

Thistle website traffic

Latest recorded traffic for Thistle is 570K monthly website visits, down 10.9% over the last three months. Thistle's team grew 9.2% over the past year.

Latest monthly visits570K 3-month web change-10.9% 1-year team growth+9.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

9 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

Other known investors5 additional known investors

  • Atento Capital
  • Bloom8
  • Brown Angel Group
  • Montage Capital
  • Studio Management
Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 7 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States93.9%
🇬🇧 United Kingdom4.3%
🇨🇦 Canada0.6%
🇳🇬 Nigeria0.6%
🇪🇬 Egypt0.6%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Thistle on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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