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The Real Brokerage
A real estate brokerage that uses mobile technology, not costly offices, to serve agents better
About The Real Brokerage
Real is a tech-powered real estate brokerage that focuses on providing superior service to real estate agents and teams. Operating primarily in the real estate market, Real offers a 100% mobile platform that enables agents to work more efficiently and effectively. The company serves real estate agents and teams who are looking for better commission splits, innovative technology, revenue sharing, and equity opportunities. Real's business model revolves around eliminating monthly fees for agents, instead offering a revenue-sharing model that aligns the company's success with that of its agents. This approach not only attracts top talent but also ensures that agents are highly motivated to perform well. Real makes money through a combination of commission splits and revenue-sharing agreements with its agents. By leveraging technology, Real provides agents with the tools and data they need to serve their clients better, making the buying or selling process more efficient and transparent. The company has been recognized for its rapid growth, placing as the 14th fastest-growing private company in America on the Inc. 500 list.
Source: Dealroom company dataAt a glance
- Founded
- 2014
- Headquarters
- New York City, United States
- Listing
- IPO 2020
- Sector
- eCommerce & Marketplaces
Latest news
Press, funding announcements and product moves mentioning The Real Brokerage.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Cubit Investments
Series A1 investor entered at this stage
Magma Venture Partners
Series B and later5 investors entered at this stage
Insight Partners
Lightspeed Venture Partners- EKEric Kendricks
Gwyneth Paltrow
Megan Rapinoe
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about The Real Brokerage on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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