The AI CEO

The company was founded by RJ Grimshaw, who serves as CEO and brings over 25 years of experience from the equipment finance sector, including a decade as a CEO and a board member of the Equipment Leasing and Finance Association (ELFA). Grimshaw established The AI CEO after observing a disconnect in the market: AI vendors often presented demos that failed in real-world credit policy scenarios, while finance companies lacked a deep understanding of AI. The company positions itself as a bridge between these two domains, prioritizing business context before technology implementation. The leadership team also includes Marc Mojica as Chief Technology Officer and Brianna Bentler as AI Implementation Lead.

The AI CEO's business model is performance-based, linking its fees to measurable outcomes for its clients. It offers a 90-day value guarantee, promising to identify at least $500,000 in annual efficiency gains or refund its fees. The company's approach begins with mapping a client's existing processes and then building, testing, and deploying AI agents that integrate with the client's current technology stack, including CRMs and ERPs. Specific solutions include a Collection Workflow Infrastructure to automate administrative tasks for collectors and a Verbal Collection Agent that conducts outbound calls.