Tattle

About Tattle

Founded in 2013 by Alex Beltrani, Alex Pavone, and Jeremy Zaborowski, Tattle is a customer experience improvement (CXI) platform specifically designed for the hospitality industry. The company originated from CEO Alex Beltrani's personal experience growing up in his parents' restaurant, which provided him with a deep understanding of the challenges small business owners face. Tattle operates as a business-to-business (B2B) software-as-a-service (SaaS) provider, generating revenue through monthly subscriptions from its clients, which primarily include multi-location restaurant and hospitality brands.

Tattle provides a platform that enables businesses to gather detailed guest feedback across all ordering channels, including dine-in, takeout, delivery, drive-thru, and curbside. Through integrations with point-of-sale (POS) and online ordering systems, Tattle sends automated, causation-based surveys to customers post-transaction. These surveys are designed to achieve a high completion rate, providing a large volume of data. The platform then uses a proprietary algorithm and artificial intelligence to analyze this data, offering businesses actionable insights and recommendations to improve guest satisfaction. Tattle's dashboard visualizes key metrics, tracks performance across various parameters, and identifies the most impactful operational areas for improvement at each location.

A key feature of the platform is its ability to centralize both private feedback from its surveys and public reviews from various social media sites into a single dashboard. This provides a 360-degree view of the customer experience. The platform also offers tools for reputation management, allowing businesses to respond to reviews using AI-generated responses and pre-made templates. Additionally, Tattle provides features for menu item analysis, helping restaurants understand customer satisfaction with specific dishes beyond just sales data. The company has steadily grown, securing a total of $8.1 million in funding over five rounds and now serves over 220 brands across more than 11,000 locations globally.