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TapCommerce

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TapCommerce specialized in mobile app retargeting and driving revenue & engagement beyond the install Acquired by Twitter in 2014

New York City, United StatesFounded 2012
Valuation $100–250M Last recorded · 2014
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for TapCommerce and the history behind them.

About TapCommerce

TapCommerce, now integrated with Twitter, specializes in mobile app promotion by leveraging Twitter Ads to drive app installs and re-engagement. The company operates in the digital advertising market, targeting app developers and marketers who seek to enhance their app's visibility and user base. TapCommerce's business model revolves around providing targeted advertising solutions that help clients achieve higher conversion rates and user retention. Revenue is generated through advertising fees and performance-based pricing models. By utilizing Twitter's extensive user data and advertising platform, TapCommerce offers precise targeting and measurable results, making it a valuable partner for app marketers.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2012
Headquarters
New York City, United States
Employees
1
Open positions
None listed
Dealroom signal
55.8/100
Client focus
b2c
Links
WebsiteLinkedInX

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
OtherOther financing Jan 2016 $0 — Runway Venture Partners —
ACQUISITION✓Exit Jun 2014 $100M $100M X. —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

TapCommerce website traffic

Latest recorded traffic for TapCommerce is 1.4K monthly website visits, up 137.3% over the last three months. TapCommerce's team grew 0% over the past year.

Latest monthly visits1.4K 3-month web change+137.3% 1-year team growth0%
Monthly website visitsApr 2016–Sep 2025
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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

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Investors

9 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series A1 investor entered at this stage

Other known investors4 additional known investors

  • Runway Venture Partners
  • X.
  • David Beisel
  • Radian Capital

Talent

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Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about TapCommerce on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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