S
SWFT
Digital business cards with integrated lead capture.
About SWFT
SWFT Connect provides a digital business card and lead management platform designed to modernize professional networking and eliminate the waste associated with paper cards. The company was founded by Pawan Julani, who serves as CEO, and launched in 2021 during the COVID-19 pandemic. The initial product was a simple NFC sticker created to facilitate touch-free sharing of contact information. This concept quickly evolved as the team identified a larger market need for a comprehensive system to manage professional networking processes.
Today, SWFT Connect has grown into a complete platform used by over 10,000 businesses, ranging from individual professionals to large enterprise teams. The service allows users to create and customize digital business cards that can be shared effortlessly through various methods, including branded passes in Apple and Google Wallets, physical NFC cards, QR codes, direct links, and email signatures. Each digital profile includes a lead capture form, ensuring that when contact information is exchanged, the details are automatically saved for follow-up.
The platform's business model caters to a diverse client base. It offers tiered subscription plans (Pro, Business) that provide features such as advanced analytics, custom domain links, and CRM integrations with systems like Salesforce, Hubspot, and Zapier. For larger organizations, a centralized dashboard allows administrators to manage branding, profiles, and captured leads for the entire team. SWFT Connect also provides a white-label solution, enabling agencies and other businesses to offer the digital business card platform under their own brand, domain, and logo, while SWFT handles the backend infrastructure.
Source: Dealroom company dataKnowledge graph
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Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VCOther financing | Jan 2022 | $11M | $44M | Tech Mahindra | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for SWFT is 2.6K monthly website visits, down 29.7% over the last three months. SWFT's team declined 3.1% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Tech Mahindra
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about SWFT on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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