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COMPANY PROFILE

Swell

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Online surf and fashion store

Irvine, United StatesFounded 1999eCommerce & Marketplaces
Valuation $100–250M Last recorded · 2018
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Swell and the history behind them.

About Swell

S'well is a company that specializes in eco-friendly, triple-layered stainless steel water bottles and food containers designed to keep beverages and food at optimal temperatures for extended periods. Founded by Sarah Kauss, S'well has created a movement towards sustainability and environmental responsibility, becoming a Certified B Corporation. The company serves a diverse range of clients, including commuters, travelers, and everyday consumers who prioritize both functionality and style in their drinkware and food storage solutions. Operating in the consumer goods market, S'well's business model revolves around direct-to-consumer sales through its online platform and partnerships with various retailers. Revenue is generated through the sale of its premium products, which are known for their durability, design, and performance. S'well's product line includes water bottles, tumblers, food containers, and accessories, all designed to be reusable and reduce single-use plastic waste.

Source: Dealroom company data

At a glance

Status
Operational
Founded
1999
Headquarters
Irvine, United States
Employees
79
Open positions
None listed
Dealroom signal
65.9/100
Industry
Fashion, Sports
Sub-industry
Sporting Equipment
Sector
eCommerce & Marketplaces, Sporting Goods, Retail, Surfing, Sport
Business model
Marketplace & ecommerce
Client focus
b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VC✓Equity / VC Feb 2018 $30M $120M Pacific Life Corporation —
EARLY VC✓Equity / VC May 2001 $2M $8M Bluestem Capital · Edgewater Private Equity Fund · Matador Capital Partners · Richland Ventures —
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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
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Growth signals

Swell website traffic

Latest recorded traffic for Swell is 140K monthly website visits, up 0% over the last three months. Swell's team declined 3.7% over the past year.

Latest monthly visits140K 3-month web change0% 1-year team growth-3.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

  • Richland Ventures
  • Edgewater Private Equity Fund
  • Bluestem Capital
  • Matador Capital Partners

Series B and later1 investor entered at this stage

  • Pacific Life Corporation

Other known investors2 additional known investors

Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇺🇸 United States30.8%
🇧🇷 Brazil23.1%
🇨🇿 Czech Republic7.7%
🇮🇱 Israel7.7%
🇮🇳 India7.7%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Swell on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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