S
Swap.com
Online pre-owned clothing platform with a mission to become the largest online consignment and thrift store in the world, helping customers to shop sustainability by choosing secondhand first
About Swap.com
Swap.com is an innovative online thrift and consignment store that caters to budget-conscious shoppers looking for quality secondhand apparel. The company serves a diverse clientele, including men, women, and children, making it a go-to destination for families seeking affordable fashion. Operating in the secondhand clothing market, Swap.com offers a wide range of pre-owned items from popular brands at prices up to 90% off retail.
The business model of Swap.com revolves around providing a hassle-free shopping experience for secondhand clothing. Customers can easily browse through a vast selection of hand-inspected items, ensuring they receive quality products. The company generates revenue through the sale of these secondhand items, leveraging the growing trend of sustainable fashion and the increasing demand for affordable clothing options.
Swap.com also offers a consignment service, allowing individuals to sell their gently used clothing through the platform. This not only provides an additional revenue stream for the company but also encourages a circular economy by keeping millions of items out of landfills. The company’s commitment to sustainability and affordability resonates with environmentally conscious consumers and those looking to save money on fashion.
In summary, Swap.com is a leading online thrift and consignment store that offers affordable, high-quality secondhand apparel for the entire family. By focusing on sustainability and customer satisfaction, the company has carved out a niche in the secondhand clothing market, making it easier than ever for shoppers to find great deals on pre-owned fashion.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2012
- Headquarters
- Bolingbrook, United States
- Employees
- 120
- Open positions
- None listed
- Dealroom signal
- 86.7/100
- Industry
- Fashion
- Sub-industry
- Apparel
- Sector
- eCommerce & Marketplaces, Waste Reduction, Second Hand, Sustainable Development Goals, Climate Tech, Nordic Rising Star 2022, Top 50 Nordic Rising Star 2022 Finland, Circular Economy, Hard Tech, Horizon Europe
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES C✓Equity / VC | Dec 2016 | $20M | $80M | Innovestor · eEquity | ↗ |
| SERIES B✓Equity / VC | Jul 2015 | $5M | $20M | Loudspring · Finnvera Venture Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Swap.com is 8K monthly website visits, down 50% over the last three months. Swap.com's team grew 7.1% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
European Innovation Council
Series A3 investors entered at this stage
Jaan Tallinn
Loudspring
Finnvera Venture Capital
Series B and later2 investors entered at this stage
eEquity
Innovestor
Other known investors1 additional known investor
GLD Invest
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Swap.com on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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