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Power Law company profile

Swap

Marketing · London, United Kingdom · Founded 2021 Colt

Unified software platform streamlining logistics, compliance, returns and inventory for cross-border ecommerce

Valuation
$500M–1B
Latest valuation · Jan/2026
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Revenue
$10–50M
Latest reported FY
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Headcount
100–500
Current team size
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Investors

9 investors on Swap's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 6 investors entered at this stage
Ed Hallen
QED Investors
2100 Ventures
Cherry Ventures
9900 Capital
Portfolio Ventures
Series B+ 3 investors entered at this stage

Ownership

Who owns Swap

Estimated cap table from Dealroom's shareholder data — share of equity by holder. Stakes as last recorded by Dealroom (Jan/2026). Percentages are indicative.

22.4% Cherry Ventures

Some investors are hidden on this public profile. See the full cap table on Dealroom →

Global footprint

Where Swap has talent and traffic

Workforce by country
🇬🇧 United Kingdom · London HQ
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Web traffic by country
530K monthly visits
across markets
🇺🇸 United States79.1%
🇨🇦 Canada10.4%
🇬🇧 United Kingdom2.9%
🇪🇸 Spain1.2%
🇧🇷 Brazil1%
Top 5 markets shown

Talent graph

The shape of Swap's talent

Dealroom maps Swap's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

24 standout operatorsDealroom-flagged across the org
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock Swap's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Swap

An AI-synthesized read of the highest-engagement posts about Swap on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Swap on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.