Surron

About Surron

Surron, legally known as Hangzhou Qiulong Technology Co., Ltd., is a Chinese company that designs and manufactures high-performance electric motorcycles and off-road bikes. It was founded in December 2014 by three motorcycle and technology enthusiasts, including Liu Zhuo. The company operates with a dual-team structure: a team in Hangzhou, the center of Chinese e-commerce, focuses on intelligent systems development, while another team in Chongqing, the heart of China's auto and motorcycle industry, handles vehicle research and development.

The company's first model, the lightweight "e-dirt bike" named the Light Bee, was launched in March 2018 and quickly gained global popularity, selling over 70,000 units worldwide. This success was followed by the expansion of their product line to include models like the mid-size Ultra Bee and the full-size Storm Bee. Surron's product range caters to various riders, from casual enthusiasts to professional racers, and some models are available in road-legal versions in certain markets. The bikes are known for their lightweight forged aluminum alloy frames, powerful mid-drive motors, and removable Panasonic lithium-ion battery packs.

Surron's business model focuses on the B2B market, selling its electric bikes through a global network of distributors in countries including the US, Canada, and Australia. The company generates revenue through the sale of its electric motorcycles and related parts and accessories. After receiving an initial angel investment, Surron secured A-round funding in 2016 and a partnership with Segway in 2019, which helped to increase production capacity.