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Superup

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Superup offers retailers and brands a dual platform-as-a-service that integrates online commerce and digital marketing in one application

Emunim, IsraelFounded 2015Fintech
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About Superup

SuperUp is a Mongolian fintech company established in 2019 and headquartered in Ulaanbaatar. The firm operates as an online marketplace for consumer loans, connecting borrowers with various banking partners for financial services.

The company's core offering is the SuperUp.mn mobile application, which functions as a multifaceted fintech lifestyle platform. This application provides users with access to a range of financial products and e-services designed to integrate into their daily activities. Through the app, individuals aged 16 and over can register using just their name and phone number to access services from partner companies via a secure payment system.

SuperUp's financial services include loan aggregation for both short-term and medium-term non-collateral loans. Short-term micro-loans range from 50,000 to 2,000,000 MNT for up to 30 days, with interest rates between 3% and 9%. The platform also facilitates an e-commerce marketplace where users can purchase from over 6,000 products from 300 certified brands, with options for financing purchases through loans. The app supports fast QR code payments for transactions with partner companies and offers fee-free transfers between digital wallets and from digital wallets to bank accounts. The company has received investment from at least one institutional investor, Sarona Ventures.

Source: Dealroom company data

At a glance

Founded
2015
Headquarters
Emunim, Israel
Sector
Fintech
Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States33.3%
🇮🇱 Israel33.3%
2 countries shown

Market sentiment

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