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Supertails
Building a digital pet care platform which offers expert led healthcare services and products
About Supertails
Supertails is an online pet store based in India, offering a wide range of pet products. The company operates in the e-commerce market, targeting pet owners who are looking for quality and convenience in pet care products. Supertails' business model is centered around providing a curated selection of high-quality pet essentials, eliminating the need for customers to physically search for a pet store.
Read full description
The company's offerings include a variety of products for both cats and dogs, such as toys, food, treats, grooming supplies, travel supplies, bowls and feeders, beds, mats, tents, vitamins, supplements, collars, leashes, and harnesses. Supertails aims to make pet care easier and more enjoyable for pet owners, while also enhancing the lives of pets.
Supertails generates revenue through the sale of these products. By operating online, the company is able to reach a broad customer base and offer a convenient shopping experience. The company prides itself on carefully selecting each product it offers, ensuring they meet the needs and preferences of pets and their owners.
In summary, Supertails is an online pet store that provides a wide range of quality pet products, serving pet owners in India. The company operates in the e-commerce market, offering a convenient and reliable solution for pet care needs.
Latest news
Press, funding announcements and product moves mentioning Supertails.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCOther financing | Feb 2026 | $30M | $130M | Nippon Life India Asset · RPSG Capital · Saama Capital · Fireside Ventures | ↗ |
| SERIES BOther financing | Feb 2024 | $15M | $60M | Saama Capital · Fireside Ventures · Titan Capital · RPSG Capital | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Supertails is 1.3M monthly website visits, down 7.1% over the last three months. Supertails's team grew 14.6% over the past year.
Open positions
Similar companies
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed13 investors entered at this stage
Saama Capital
DSG Consumer Partners
Whiteboard Capital
Abhay Hanjura
Kunal Bahl
Sauce.vc
Deepika Padukone- TKTej Kapoor
- PNPankaj Naik
Vivek Gupta
Titan Capital
Sauce
Alteria Capital
Series A7 investors entered at this stage
Fireside Ventures
Shashank Mehta
Ankit Nagori
Varun Alagh
Kunal Shah- SKSanjay Kapoor
RPSG Capital
Series B and later2 investors entered at this stage
Venturi Partners- NANippon Life India Asset
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Supertails on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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