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SumAll

Other B2B Software · New York City, United States · Founded 2011

All-in-One Social Media & Ecommerce Dashboard MoreLess

SumAll was a New York-based company founded in 2011 by serial entrepreneur Dane Atkinson. Atkinson, who had previously founded other tech companies like SenseNet and served as CEO of Squarespace, created SumAll to provide a marketing analytics and social media automation platform for small and medium-sized businesses.

The company's platform connected and analyzed data from over 40 different sources, including social media, email marketing, and payment processors, to give businesses a holistic view of their online presence and marketing efforts. SumAll's main product was a tool that automated social media posting, content curation, and data analysis, helping businesses to optimize their social media strategy and save time.

The business model was based on a freemium subscription service, where users could access basic features for free and upgrade to a paid plan for more advanced functionalities. The company served over 350,000 users worldwide.

SumAll raised a total of $11.5 million in funding from various investors. However, the company eventually ceased operations and is now considered deadpooled.

Keywords: marketing analytics, social media automation, data analytics, business intelligence, content curation, social media management, data visualization, small business tools, marketing technology, data integration

Talent graph

SumAll's talent

Book a demo to see the people
Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

5 investors on SumAll's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 4 investors entered at this stage
Battery Ventures
Wellington Partners
General Catalyst
Harmony Partners
Series B+ 1 investor entered at this stage

Global footprint

Where SumAll has talent and traffic

Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

What the market is saying about SumAll

An AI-synthesized read of the highest-engagement posts about SumAll on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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