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Suger

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Unified platform for seamless B2B sales and co-selling on AWS, Azure, and GCP cloud marketplaces

San Francisco, United StatesFounded 2022Fintech
Valuation $50–100M Last recorded · 2025
Revenue $1–10M Latest reported FY
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Suger and the history behind them.

About Suger

Suger.io is a dynamic startup that simplifies the process of listing, transacting, and co-selling on major cloud marketplaces such as AWS, Azure, GCP, and Alibaba. The company primarily serves B2B (business-to-business) clients, including fast-growing tech companies and enterprises looking to expand their sales channels through cloud platforms.

Operating in the cloud marketplace sector, Suger.io offers a comprehensive platform that integrates seamlessly with existing CRM (Customer Relationship Management) systems. This allows businesses to accept or reject referrals from cloud providers directly within their CRM, streamlining the sales process and reducing operational friction. The platform supports all B2B sales activities in one place, making it easier for companies to manage their sales operations across multiple cloud marketplaces.

Suger.io's business model is based on providing a Software as a Service (SaaS) solution, which means they offer their software on a subscription basis. They make money by charging clients for access to their platform, which includes features like quick integration with cloud marketplaces, unified metering for various pricing models, and automatic sales upsell capabilities. Additionally, Suger.io handles all maintenance operations post-integration, allowing clients to focus on their core business activities.

The platform is designed to be developer-friendly, with simplified API (Application Programming Interface) design and comprehensive documentation to guide users through the integration process. This ensures that businesses can get up and running on cloud marketplaces in a matter of weeks, rather than months.

In summary, Suger.io provides an all-in-one solution for businesses looking to expand their reach and drive incremental revenue through cloud marketplaces. By removing the complexities of operationalizing new sales channels, Suger.io enables companies to unlock new opportunities and grow their business more efficiently.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
San Francisco, United States
Employees
164
Open positions
12
Dealroom signal
88.3/100
Industry
Fintech, Enterprise Software
Sector
Fintech, CRM, YC W23
Business model
SaaS
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES A✓Equity / VC Feb 2025 $15M $60M Y Combinator · Pioneer Fund · GSBackers · Celero Ventures ↗
SEED✓Equity / VC Nov 2023 $3.5M $14M Craft Ventures · Intel Capital · Y Combinator ↗
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023 —
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Growth signals

Suger website traffic

Latest recorded traffic for Suger is 38K monthly website visits, up 81% over the last three months. Suger's team grew 53.3% over the past year.

Latest monthly visits38K 3-month web change+81% 1-year team growth+53.3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A4 investors entered at this stage

Other known investors1 additional known investor

  • David Wyatt
Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
7 countries with
team presence
🇺🇸 United States56.1%
🇨🇦 Canada28.1%
🇧🇷 Brazil5.3%
🇬🇧 United Kingdom3.5%
🇵🇭 Philippines3.5%
Top 5 of 7 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Suger on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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