Street Group

Street Group, a Manchester-based PropTech firm, provides software solutions designed to modernize the UK real estate industry for agents and consumers. The company was founded in 2015 by the brother-and-sister team, Tom and Heather Staff. Their entry into the property technology sector was influenced by their family's deep roots in the industry, with both of their parents being estate agents. This firsthand exposure revealed the manual and complex processes agents faced, sparking the idea for a technological solution.

Tom Staff initiated the development of what would become their first product, Spectre, by teaching himself to code to automate tasks he observed in his father's agency. Heather, a qualified chartered accountant with a background at KPMG, joined him to scale the business after the initial product proved its value by winning instructions and saving significant time. For nearly a decade, the founders bootstrapped the company before securing their first external funding in November 2024, raising approximately £3.3-£4.2 million in a Series A round led by Praetura Ventures. This capital is intended to accelerate product development, expand the team, and advance AI-powered features.

Street Group operates on a SaaS business model, offering its software to estate and letting agencies through subscriptions. The firm's product suite includes two primary offerings: Spectre and Street.co.uk. Spectre is a market-leading prospecting and marketing tool that helps agents generate instructions through automated multi-channel campaigns, including direct mail, email, and social media. A key feature is its AI-powered 'Propensity to Sell' model, which predicts when a property might enter the market. Street.co.uk is a comprehensive CRM platform for sales, lettings, property management, and client accounting. It provides a transparent, 24/7 portal for buyers, sellers, landlords, and tenants to track their transactions, book appointments, and manage their properties, aiming to reduce stress and improve communication. The pricing for Street.co.uk is flexible, based on an agency's business activity rather than a fixed per-user fee.

Serving over 4,000 local, regional, and national agents across the UK, Street Group aims to equip forward-thinking agencies with the tools to enhance efficiency, win more business, and deliver superior customer service. The platform is designed for agencies of all sizes, from startups, who are offered an initial 50% discount, to large multi-branch operations. By integrating their tech stack through an open API, agents can streamline their entire business operation. The company has received numerous industry awards, including 'Best Overall Supplier' at the EA Masters and 'Supplier of the Year' at the ESTAs in 2024.

Keywords: PropTech, real estate software, estate agent CRM, lettings management, instruction generation, property marketing automation, SaaS, Tom Staff, Heather Staff, Spectre, Street.co.uk, UK property market, agent prospecting tool, property technology, client relationship management, sales progression, AI in real estate, real estate analytics, landlord portal, tenant management, property valuation tools